GoKawiilEntrepreneur advocates ecosystem model over unrelated business diversification
An Entrepreneur contributor argues that founders should avoid randomly diversifying into unrelated ventures after early success, warning that this often creates fragmentation rather than growth. The writer describes building companies across physical therapy, healthcare staffing, hospice care, consulting and technology by ensuring each new venture reinforces the others rather than competing for attention. Four questions are proposed to test any new venture: does it serve the same customer, build on existing capability, create opportunities for other businesses, and operate without draining focus.