GoKawiilFormer art teacher grows Seagrass Pottery into multi-revenue business in Indialantic, Florida
Kristina Latraverse, a former art teacher and art supervisor, founded Seagrass Pottery after impulsively renting a building in Indialantic, Florida she had long admired. The business has since expanded into four revenue streams: handmade retail and wholesale pottery, classes and workshops, a community studio membership, and ceramics supplies. Latraverse says she grows the business by closely watching what her customers need and adapting accordingly.