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Amazon undercuts Apple on new Apple TV 4K pre-order price and shipping

Amazon is now offering the first discount on pre-orders of Apple's next-generation Apple TV 4K, pricing it at $289.99 versus the $299 list price. Amazon is also promising faster delivery than Apple, whose own shipping estimates have slipped to late November for some locations. The discount comes alongside other Apple deals, including $50 off AirPods Pro 3, cuts on HomeView units, and a $430 discount on a 1TB M5 Pro MacBook Pro configuration.

Early reviews position Microsoft's Surface Laptop Ultra as premium MacBook Pro rival

The first reviews of Microsoft's Surface Laptop Ultra have begun appearing, framing the device as a high-end competitor to Apple's MacBook Pro. Reviewers reportedly describe the laptop as promising but note its high price point as a key consideration for buyers.

Microsoft Surface Laptop Ultra ships with Nvidia's RTX Spark N1X chip

Microsoft has launched the Surface Laptop Ultra, a new flagship Windows laptop built around Nvidia's new RTX Spark N1X 'superchip,' aimed at handling on-device AI, gaming and content creation in one machine. At 4.4 pounds, it's lighter than the 16-inch MacBook Pro but is the thickest among the new wave of N1X-powered laptops, including HP's OmniBook Ultra.

Microsoft Launches Surface Laptop Ultra, Positioned as Premium PC Alternative

Microsoft has released the Surface Laptop Ultra, a high-end Windows laptop reviewed as a serious rival to Apple's MacBook Pro. The device emphasizes strong local processing power rather than relying primarily on cloud-based AI services.

Microsoft's $5,900 Surface Laptop Ultra pairs Nvidia's Arm RTX Spark chip with MicroLED display

Microsoft has released the Surface Laptop Ultra, a premium Windows-on-Arm laptop built with Nvidia to showcase its new RTX Spark chips, which are designed to run AI models locally alongside demanding games and creative software. The top-spec model costs $5,900 and features a 15-inch 3:2 MicroLED touchscreen reaching 2,000 nits, an all-aluminum design, and a new Magnetic Connect charging port built into a USB-C port.

Apple lines up four consecutive weeks of product launches starting October 23

Apple is set to release the iPhone Duo on October 23, HomePod mini 2 on October 30, and new Macs with an OLED iPad mini around November 6, followed by HomeView and Apple TV 4K on November 13, according to analyst Mark Gurman. Gurman says Apple stores will undergo a major floor reset the evening of November 5 into November 6 to accommodate the new Mac and iPad mini launches.

Apple sets Oct. 28 Los Angeles event for touchscreen OLED MacBooks

Apple is reportedly inviting media to an all-day product event in Los Angeles on October 28, where it will unveil its first touchscreen MacBooks alongside a refreshed iPad mini and M6-powered MacBook, according to Bloomberg's Mark Gurman. The touchscreen models, expected in 14- and 16-inch sizes with OLED displays and M5 Pro or M5 Max chips, will reportedly be lighter and redesigned, while a separate 14-inch MacBook will keep a familiar design with a base M6 chip.

Apple HomeView, HomePod mini 2 pre-orders see discounts at Amazon, Best Buy

Amazon has expanded pre-order discounts on the newly unveiled Apple HomeView to its Silver, Space Gray, and Rose Pink colorways, each priced at $289.99, while the Starlight model has returned to full price. Separately, Best Buy is offering pre-orders on Apple's new HomePod mini 2 with double rewards points for members, alongside other Apple deals including a $220 discount on the 1TB M5 Max Mac Studio and a $600 cut on an M5 Pro MacBook Pro.

Nvidia's RTX Spark mini PCs signal shift toward Arm-based, AI-focused laptop design

Nvidia has introduced RTX Spark PCs, compact desktop systems built around its chips, which reviewers note resemble a shift PC makers may follow in laptop design going forward. The devices run on an architecture requiring emulation for some software and are built with AI workloads as a core consideration, rather than an add-on.

Apple reportedly set to unveil touchscreen MacBook Pro at Oct 28 LA event

According to Bloomberg's Mark Gurman, Apple has begun sending media invites for an event in Los Angeles on October 28, moved from a previously reported date a day earlier. Expected announcements include the first touchscreen, OLED MacBook Pro models in 14-inch and 16-inch sizes, an OLED iPad mini, and updated iMac and entry-level 14-inch MacBook Pro models running Apple's M6 chip.

Apple releases macOS 27.2 beta 4 with Siri AI language expansion

Apple has released the fourth developer beta of macOS 27.2 Golden Gate, resuming its weekly beta cadence after a two-week gap. The update's main feature is expanded Siri AI language support, adding French, Japanese, Korean, Portuguese, and Spanish following the English-only launch with macOS 27.

Apple MacBook Pro M5 Pro models discounted up to $600 on Amazon

Amazon is offering steep discounts on M5 Pro MacBook Pro configurations, including $600 off a 2TB 14-inch model and $500 off a 16-inch 24GB model. Both deals bring prices below Apple's pre-price-hike list prices from June. Other current deals include AirPods Pro 3 at $50 off, AirPods Max 2 at $120 off, the M6 Mac mini near $150 off, and a $199 clearance price on a Black Titanium Apple Watch Ultra 3.