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Tech News
A how-to article describes a method for using AI systems to perform 'voice of the customer' analysis, examining a business's existing content such as blogs, newsletters, and social posts. The approach aims to help business owners understand how customers describe their work and refine their own messaging accordingly.
MIT Technology Review's newsletter highlights survey data showing more people now expect AI to have a negative impact than a positive one, even as actual usage of AI tools continues to climb. The piece also promotes on-demand access to EmTech Future 2026 sessions, including a talk with Google Research's Yossi Matias and a panel with MIT Technology Review editors.
MIT Technology Review announced it has finalized its fourth annual Climate Tech Companies to Watch list, set to publish on October 6. The list narrows a broad set of global companies down to 10 selected for their impact on emissions, public safety or health, spanning energy storage, nuclear power and transportation.
Criminals in Portugal, France and Germany have been mailing counterfeit credit cards and letters warning recipients that their card is expiring, urging them to scan a QR code to "activate" a replacement. The code leads to a fraudulent banking site that harvests login credentials, giving attackers access to victims' real accounts. Some fake cards even bear the recipient's actual name to increase credibility, according to digital banking advisor Georg Hauer.
IEEE Spectrum's careers newsletter, produced with Parsity, argues that AI tools function as multipliers rather than substitutes for human skill, meaning novices without foundational knowledge tend to produce low-quality 'slop.' The piece identifies writing as one of three skills workers should prioritize, arguing that clear writing improves both communication with AI models and the development of original ideas.
Journalist Shawn Reynaldo revealed in his newsletter First Floor that rising indie artist Betty Hammerschlag, praised by The Guardian and The Quietus and played on NTS Radio, is actually a persona created by 45-year-old German musician Tilman Hornig. Hornig used stolen photos and a Gen Z-style writing voice to build the fake identity, even messaging young female and queer artists while posing as her, including collaborator tibslc who believed she was working with a young woman.