GoKawiilEntrepreneur column warns against promoting top performers into manager roles amid layoffs
An Entrepreneur contributor argues companies frequently err by promoting their best individual performers into management positions without assessing whether they want or are suited for the role. The piece cites Meta's 2024 layoffs of roughly 8,000 employees, part of an 'AI native' restructuring that flattened management layers, as evidence that companies now have fewer management slots to absorb bad fits. The author, who says they coach executive teams across industries, recommends separating recognition from promotion and testing candidates with real decision-making responsibility first.