GoKawiilEntrepreneur Column Outlines Black Friday Tactics for Local Service Businesses
An Entrepreneur contributor argues that Black Friday offers opportunities not just for big retailers but for local 'boring' businesses like bakeries, salons and cleaning companies. The piece cites Tailor Brands data showing cleaning and home-service business formations grew 60% to over 300% in 2026, and notes inBeat reporting that 202.9 million Americans shopped over the Thanksgiving-to-Cyber-Monday period in 2025, up from 197 million in 2024. It recommends tactics such as handwritten offers, AI-discoverable deals, abandoned-cart automation, radio ads and free offers to attract higher-value customers.