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Rallee

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Rallee caffeine gummies, started by consultant Georgia Young, expand to 1,940 Walmart stores

Georgia Young, 28, developed the caffeinated gummy brand Rallee in 2025 while working full-time in sustainability consulting, launching it in January of that year. Following a February relaunch, Rallee is now sold in nearly 2,000 Walmart locations and is projected to generate about $1.8 million in revenue by 2027.