GoKawiilTikTok launches 'Must Eat' restaurant discovery feature in three US cities
TikTok rolled out a new feature called 'Must Eat' on Wednesday, aggregating restaurant recommendations from more than 40 million posts and comments into browsable city guides. Users can filter listings by cuisine, price, rating and location, with results split into 'Everyday Eats' and 'Elevated Dining' categories, and some restaurants can be booked via OpenTable integration. The feature is debuting in New York City, Los Angeles and San Francisco, accessible through search, the Local feed, restaurant pages and video location links.