GoKawiil
Tech News
T-Mobile has launched a national ad campaign starring Bryan Cranston to push its new customizable T-Mix wireless plans. The 60-second spot, called Wake Up, premiered during Thursday Night Football on November 5 and shows Cranston rousing people from complacency about their phone bills, rooster in tow. The campaign will roll out across TV, streaming, theaters, digital platforms, and Spanish-language media.
Deutsche Telekom's chief executive responded to reports that Elon Musk is exploring a wireless carrier business, noting Musk has acquired only 76 megahertz of spectrum compared to T-Mobile's 400. He estimated that building a competitive network, including spectrum, towers and antennas, would require at least $200 billion.
T-Mobile is advertising savings of up to $1,200 on Apple's new foldable iPhone Duo, which starts at $2,000. The discount comes as monthly bill credits spread over 36 months for customers on its Experience Beyond 2.0 plan, requiring a long-term contract rather than an upfront price cut. Additional offers include $1,200 off with trade-in or $1,000 off for groups like seniors, military, students and first responders.
T-Mobile has launched a Fiber 5 Gig home broadband plan priced at $90 a month with autopay, promising the rate won't rise for ten years for new sign-ups. It joins three existing fiber tiers (300 Mbps, 1 Gig, and 2 Gig), and new customers can also get two months of bill credits plus $300 in prepaid cards if they stay a full year.
T-Mobile will begin offering Fiber 5 Gig service on November 3 for $90 a month with AutoPay, undercutting AT&T's comparable 5Gbps offering. The plan includes symmetrical upload/download speeds, unlimited data, a router, free installation, and a mesh extender, with no annual contract required. T-Mobile is also pairing the launch with limited-time promotions across other fiber tiers, including discounted monthly rates and prepaid card incentives.
T-Mobile has added a Fiber 5 Gig tier to its home internet lineup starting Nov. 3, priced at $90 a month with AutoPay before taxes and fees. The plan offers symmetrical upload and download speeds, unlimited data, an optional mesh Wi-Fi extender, and a 10-year price guarantee, making it the only T-Mobile Fiber plan with such a guarantee. The company is also offering a limited-time promotion of two free months and $300 in prepaid cards.
Elon Musk is said to be looking at buying an existing wireless carrier after proposals to partner with Verizon, AT&T, and T-Mobile were reportedly turned down. The move would give him a direct path into the $235 billion U.S. mobile phone market rather than relying on the major carriers' networks.
T-Mobile published a cybersecurity report claiming successful SIM swap attacks on its customers have fallen more than 99% since 2022, alongside a 99% reduction in phishing-related employee credential breaches. The carrier also says it has blocked billions of scam calls and texts, crediting stronger identity verification, biometric checks, and features like SIM Protection and Port-Out Protection.
T-Mobile CEO Srini Gopalan spoke with Fast Company's Modern CEO newsletter about the company's customer-focused culture, which he described as irreverent in tone. He also addressed competition from Elon Musk's ventures, saying he does not view it as a threat.
Mint Mobile has revised its family plan structure, now charging $30 per month for the first line and $20 for each additional line, with groups of up to five people. Plans are billed quarterly, ranging from $150 per quarter for two lines to $330 per quarter for five lines.
T-Mobile has introduced three new T-Mix plans—Standard, More, and Loaded—priced starting at $55, $75, and $95 respectively. The plans let subscribers select specific perks and subscriptions to include, with costs scaling as more lines are added, such as $115 per month for four lines on Standard or $240 for four lines on Loaded.
T-Mobile announced T-Mix, a new set of three postpaid phone plans replacing its Experience 2.0 lineup. Each plan has a core set of features plus swappable 'Picks' that let customers choose perks like Netflix, Apple TV, ESPN, gaming subscriptions, or device financing, which can be changed every 90 days. The plans launch in early November, though no exact date has been set, and existing Experience 2.0 customers can keep their current plans.