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Meta rolls out Muse AI agent, teases companion Charm device

Meta has launched Muse, an AI agent designed to handle tasks like drafting emails and making online purchases on a user's behalf. The company says Muse can complete these tasks effectively, though doing so requires users to share personal data and payment information with Meta. Meta has also revealed plans for a Tamagotchi-style wearable called Muse Charm tied to the AI mascot.

Meta debuts consumer AI agent Muse at Connect amid trust questions

At its annual Connect event, Meta unveiled Muse, a new personal AI agent, with CEO Mark Zuckerberg signaling the company's intent to embed AI features broadly across its products. TechCrunch's Equity podcast hosts discussed the launch, noting it arrived the same week as new model releases from OpenAI and Anthropic, which have focused more on coding and enterprise tools.

Meta unveils Muse Charm, a keychain AI device shown at Connect

At its Connect event, Meta showed off the Muse Charm, a small Tamagotchi-style device that runs its Muse AI assistant with real-time voice and an animated avatar on screen. Mark Zuckerberg demonstrated tapping a fingerprint sensor on the device to begin talking to Muse, describing it as fitting the full Muse experience onto something wearable on a keychain. Meta has only built a handful of prototype units and still needs to finalize the design, but is targeting a holiday shipping window this December.

Bandai unveils wearable Tamagotchi Ring with color screen, Japan pre-orders sell out

Bandai revealed a functional Tamagotchi shrunk down into a finger ring, complete with a color display and over 30 raisable characters, controlled via two side buttons rather than its decorative front buttons. Priced at roughly $48, it launched pre-orders in Japan on August 27 that quickly sold out through international resellers, with a release slated for February 2027 and no confirmed plans outside Japan.