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YouTube Premium Lite set to launch in the US, offering a cheaper ad-free experience

Something to look forward to: It's been almost four years since YouTube piloted a more affordable version of its premium subscription service in some European countries, but it was axed in 2023. Now, it seems YouTube is preparing to bring back Premium Lite – including in the US – which will remove ads from most uploaded videos. According to a source familiar with the plans who spoke to Bloomberg, YouTube's Premium Lite tier will be announced soon in the US, Australia, Germany, and Thailand. La

Sony former exec says the company is "printing money" by releasing PlayStation games on PC

The big picture: Shuhei Yoshida spent more than three decades at Sony, leading the PlayStation project from its early years. Now retired, the BAFTA Fellowship-awarded industry veteran is revealing some of the gaming industry's worst-kept secrets – starting with the significant role played by the PC platform. In a recent interview, Shuhei Yoshida confirmed the "rumors" that everyone in the gaming industry has known for years: Sony is making substantial profits from PC conversions of its PlayStat

YouTube May Finally Offer a Cheaper Way to Get Rid of Ads

Folk who want to watch their multi-hour-long YouTube documentaries without an ad break every few minutes may finally have a cheaper way to do it. The Alphabet-owned streaming service has long been testing a cheaper ad-less subscription tier called YouTube Premium Lite. If the latest reports can be believed, it may come to fruition in 2025, though it probably won’t offer all the perks of the $14-a-month Premium subscription. The last time we heard about Premium Lite was in October last year. You

Google’s cheaper YouTube Premium Lite subscription will drop Music

YouTube dominates online video, but it's absolutely crammed full of ads these days. A YouTube Premium subscription takes care of that, but ad blockers do exist. Google seems to have gotten the message—a cheaper streaming subscription is on the way that drops YouTube Music from the plan. You may have to give up more than music to get the cheaper rate, though. Google started testing cheaper YouTube subscriptions in a few international markets, including Germany and Australia, over the past year.

YouTube reportedly launching new ‘premium lite’ tier soon

In Brief YouTube is close to announcing a new lower-priced “premium lite” version of its subscription service, Bloomberg reports. The new tier is expected to launch in the United States, Australia, Germany, and Thailand “soon.” The tier will give users access to YouTube’s library of podcasts and how-to clips without ads, Bloomberg notes. Premium lite will be targeted toward viewers who mainly want to watch videos other than music videos. It’s unknown how much the tier will cost. While the pre

Google may be close to launching YouTube Premium Lite

is a news editor covering technology, gaming, and more. He joined The Verge in 2019 after nearly two years at Techmeme. YouTube is about to officially launch a cheaper, “premium lite” version of its subscription service in the US, Australia, Germany and Thailand, according to Bloomberg. This new tier will “target viewers who primarily want to watch programs other than music videos,” Bloomberg says. The publication didn’t say what the price might be. YouTube piloted a no-ads version of a tier c

YouTube Premium Lite is coming to the US for the first time, but there’s a catch for music lovers

Edgar Cervantes / Android Authority TL;DR YouTube plans to launch a “Premium Lite” plan. This plan will allow users to watch videos, except for music videos, without ads. Premium Lite will be announced soon for the US, Australia, Germany, and Thailand. Late last year, there were reports of users seeing offers to subscribe to YouTube Premium Lite, a cheaper alternative to Premium that ended in 2023. At the time, a spokesperson for Google told Android Authority that the company was “testing a

Best YouTube Channels for Free Workouts in 2025

The gym isn’t the solution for everyone. A gym membership can be expensive and it can be tough to find enough time to commute to and from the gym for regular workouts. With online fitness training and some investment in home exercise equipment, you can have a killer workout setup at home. Whether you're a beginner or a fitness enthusiast, working out at home offers a variety of benefits, and along with those come the challenges. These are the best YouTube channels that will help you get the mos

PlayStation 6 likely to launch in 2028, says former Sony exec

Forward-looking: Now that the PlayStation 5 Pro is here, attention is turning toward Sony's next generation of its console, the PlayStation 6. There's been plenty of speculation about when it will arrive, and according to Shuhei Yoshida, the former Sony exec who was head of SIE Worldwide Studios, we could be waiting until 2028. Yoshida worked at Sony for 38 years, 31 of which were spent at PlayStation. After leaving the company on January 15, 2025, he gave a lengthy interview to GamesBeat. Amo