I feel Apple has lost its alignment with me and other long-time customers
A first version of this piece was almost ready to be published two days ago, but after writing more than 2,000 words, I grew increasingly angry and exasperated, and that made the article become too meandering and rant-like, so I deleted everything, and started afresh several hours later. This, of course, is about Awe-dropping, Apple’s September 9 event, where they presented the new iPhone lineup, the new AirPods Pro, and the new Apple Watches. And the honest truth here is that I’m becoming less