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Car Keys in Wallet are about to launch for these three vehicle brands

At the start of the summer during WWDC, Apple announced that car keys in the Wallet app would soon be offered by 13 new vehicle brands. Now, it looks like the first three new brands might almost be here. Three new car key brands now ready for Wallet support in Apple’s backend, pending launch In a new post on X, Aaron Perris shared that Apple’s backend has recently been updated to get ready for the launch of two car key additions: Smart and Voyah. Additionally, in recent weeks a similar change

Poll: Should brands include the camera bump when measuring phone thickness?

Apple It seems like there’s a new chapter in the phone thickness war. Samsung launched the slim Galaxy S25 Edge earlier this year, and now Apple has launched the slightly slimmer iPhone Air. We’ve even seen this war extend to foldable phones in 2025. Apple claims the iPhone Air is just 5.6mm thin. However, much like the Galaxy S25 Edge and most other phones, this measurement doesn’t include the camera bump. You only need to look at the picture above to realize that it has a sizeable camera bum

As a cell phone expert, I’m worried about the future of prepaid carriers

Edgar Cervantes / Android Authority Once dismissed as the domain of teenagers, bad credit consumers, or even shady activity, prepaid wireless has transformed into a real competitor in the smartphone age. Today, the prepaid market offers everything from ultra-budget choices to services that deliver an experience nearly indistinguishable from premium postpaid service. But this evolution comes with a new concern: over-saturation. There are now well over a dozen reputable prepaid carriers, along w

Beyond technology? How Bentley is reacting to the 21st century.

Bentley provided flights from New York to San Francisco and accommodation so Ars could attend Monterey Car Week. Ars does not accept paid editorial content. If the Tesla Model S prodded the legacy car companies to get on top of battery production and introduce iPad-like screens in cars, Chinese car companies are bringing the heat for what's left of the 2020s in all segments. Much of the media coverage has rightly been on how this trend will affect mass-market vehicles. But what does it mean at

Android phone cameras are in for a crazy upgrade

Hadlee Simons / Android Authority TL;DR Chinese phone brands are exploring more ways to enhance their camera capabilities. One way could be to include detachable external cameras or lenses. Xiaomi and Vivo already have similar options in China, and we might see improvements and additions from other brands. The Chinese phone market is ultra-competitive, with brands promptly innovating to stay ahead in a tussle over unusual feats. Phone cameras have been of significant importance to these bran

AI Agents Make Up a Third of All Search Traffic Toward Brands, Report Says

AI agents are engaging in searching for brands at a scale that's equal to a third of equivalent organic search, according to a report from digital marketing company BrightEdge published Wednesday. BrightEdge defines an AI agent as any AI tool that does work on your behalf. For example, if you ask ChatGPT to find the most cost-effective bikes for teenagers to ride on gravel, OpenAI will use its live web browsing feature to look across bicycle brands to find the information. ChatGPT isn't the onl

AI Agents Are Using a Third of All Search Traffic Meant Towards Brands, Report Says

AI agents are engaging in searching for brands at a scale that's equal to a third of equivalent organic search, according to a report from digital marketing company BrightEdge published Wednesday. BrightEdge defines an AI agent as any AI tool that does work on your behalf. For example, if you ask ChatGPT to find the most cost-effective bikes for teenagers to ride on gravel, OpenAI will use its live web browsing feature to look across bicycle brands to find the information. ChatGPT isn't the onl

Chinese tablet brands chasing the iPad hard, but iPadOS 26 changes the game

Three Chinese tablet brands have all enjoyed dramatic growth over the past year as they try to compete with the market-leading iPad. While even their combined shipments can’t compete, their growth rate suggests they could become a threat within a year or two. However, iPadOS 26 looks set to change the game significantly, making it harder than ever for competing brands to catch up … The iPad dominates the tablet market The iPad launched way back in 2010, and dominated the tablet market ever si

The uproar over Vogue’s AI-generated ad isn’t just about fashion

Sarah Murray recalls the first time she saw an artificial model in fashion: It was 2023, and a beautiful young woman of color donned a Levi’s denim overall dress. Murray, a commercial model herself, said it made her feel sad and exhausted. The iconic denim company had teamed up with the AI studio Lalaland.ai to create “diverse” digital fashion models for more inclusive ads. For an industry that has failed for years to employ diverse human models, the backlash was swift, with New York Magazine c

Lightfastness Testing of Colored Pencils

Have you ever spent hours on a piece of artwork, only to watch it fade over time? It’s a frustrating reality for many artists, and it all comes down to something called ‘lightfastness’ – a medium’s resistance to fading over time when exposed to light. If you want your work to last, choosing supplies with good lightfast ratings is essential. But how do we know which art supplies will hold up over time? Some brands advertise their materials as “lightfast,” but do their claims hold up in real-worl

The Era of ‘Woke’ Brand Activism Is Over

In May 2019, Gillette released an ad on Facebook just in time for Pride month. It featured Samson Bonkeabantu Brown—a Black Toronto artist and trans man—learning how to shave for the first time. “I went into my transition just wanting to be happy. I’m glad that I’m at the point where I’m able to shave,” Brown says in the video; later he’s seen shaving as his dad smiles and encourages him from behind his shoulder. “Don’t be scared. Shaving is about being confident,” Brown’s dad says, repeating,

Topics: ad brands brown lot pride

How Reddit's new AI ad tools help brands join the conversation

Bloomberg/Getty Images Reddit wants to make it easier for brands to keep up with -- and tap into -- the cultural dialogue. On Monday, the social media platform introduced Reddit Community Intelligence, an AI-powered product aimed at helping marketers leverage the billions of conversations taking place across its platform. The announcement, made at the Cannes Lions Festival of Creativity -- the ad industry's biggest annual event -- coincides with Reddit's 20th anniversary. Also: Adobe Firefly

Reddit stock jumps after company rolls out new AI advertising tools

Reddit shares popped about 7% after the social media company debuted new artificial intelligence-powered advertising tools. The two new features, announced Monday in a post during the Cannes Lions festival, will help brands better leverage discussions on the platform. The company said the tools are powered by an engine called Reddit Community Intelligence, which turns "posts and comments into structured intelligence." Reddit announced a "listening tool" called Reddit Insights, which shares rea

SEO for chatbots: How Adobe aims to help brands get noticed in the age of AI

Adobe For years, Google has effectively been the sole gatekeeper to online advertising, determining which brands get seen and which get lost in the noise. That paradigm is slowly but surely starting to shift, as people increasingly turn to AI chatbots like ChatGPT to find information online. Brands are having to adjust their marketing strategies in response. On Monday, Adobe introduced a platform designed to help advertisers capitalize on the wave of large language models (LLMs) that's been sw

Trump’s FTC may impose merger condition that forbids advertising boycotts

FTC chair alleged “serious risk” from ad boycotts After Musk's purchase of Twitter, the social network lost advertisers for various reasons, including changes to content moderation and an incident in which Musk posted a favorable response to an antisemitic tweet and then told concerned advertisers to "go fuck yourself." FTC Chairman Andrew Ferguson said at a conference in April that "the risk of an advertiser boycott is a pretty serious risk to the free exchange of ideas." "If advertisers get

China's electric cars are becoming slicker and cheaper - but is there a deeper cost?

China's electric cars are becoming slicker and cheaper - but is there a deeper cost? 2 days ago Share Save Theo Leggett International Business Correspondent Share Save BBC Listen to Theo read this article In China, they call it the Seagull, and it has looks to match. It is sleek and angular, with bright, downward-slanting headlights that have more than a hint of mischievous eyes about them. It is, of course, a car. A very small one, designed as a cheap city runabout – but it could have huge s

Car Keys are coming to the Wallet app for 13 new vehicle brands soon

Apple had several exciting car-related announcements to make at WWDC yesterday. In addition to showing off some great new CarPlay features, the company announced that car keys will soon be supported by 13 new vehicle brands inside the Apple Wallet app. Here’s what’s coming. Apple Wallet’s car key feature is expanding In Apple’s quest to replace the physical wallet with its Wallet app, the company launched ‘car keys’ in 2020. The feature is basically exactly what it sounds like: car keys grant