GoKawiil - Tech News

1.

Why Cutting Marketing After a Big Investment Is the Costliest Mistake You Can Make (feeds.feedburner.com)

2026-08-05 | by Adam Horlock | tags: expansion, growth, investment

2.

Ready for Growth? Take These Strategic Next Steps for the Fastest, Lowest-Risk ROI (feeds.feedburner.com)

2026-08-05 | by Adam Horlock | tags: customer journey, strategic positioning, advocacy marketing

3.

Influencers draw backlash for attending OpenAI’s first luxury trip (techcrunch.com)

2026-08-03 | by Dominic-Madori Davis | tags: openai, influencer marketing, summer club

4.

How to Turn Curiosity Into Clicks (and Clicks Into Money) in Every Marketing Email You Send (feeds.feedburner.com)

2026-08-03 | by Svetoslav Dimitrov | tags: entrepreneur, email marketing, landing page

5.

Anthropic Says the House Is on Fire. China Says AI Will Set You Free (gizmodo.com)

2026-08-03 | tags: anthropic, china, house on fire

6.

Food packaging is entering a new era of scrutiny (feeds.feedburner.com)

2026-07-31 | tags: food packaging, sustainability, carbon emissions

7.

Friend Is Back With a New AI Pendant, and Its Marketing Is More Depressing Than Ever (gizmodo.com)

2026-07-30 | tags: ai pendant, friend, marketing

8.

Can I have boundaries with Slack and the group chat? (feeds.feedburner.com)

2026-07-30 | tags: slack, group chat, notifications

9.

‘Tech people need to stop’: Startup faces backlash after suggesting its AI can save bad relationships (feeds.feedburner.com)

2026-07-29 | tags: startup, assistants, marketing

10.

Your Cold Outreach Keeps Getting Deleted for These 5 Reasons (feeds.feedburner.com)

2026-07-29 | by Boris Dzhingarov | tags: cold outreach, email marketing, backlinko

11.

78% of Marketers Struggle to Personalize at Scale. Here’s What Works. (feeds.feedburner.com)

2026-07-28 | by Joy Gendusa | tags: postcardmania, automation technology, entrepreneur

12.

Wendy’s Sold Out of Free Tote Bags in 90 Seconds — Here’s the Lesson for Your Business (feeds.feedburner.com)

2026-07-28 | by Jonathan Small | tags: wendy’s, canon, loyalty program

13.

Playing It Safe For Your Brand Reputation Is Actually Hurting Your Bottom Line — Here’s Why You Need to Test New Ideas Publicly (feeds.feedburner.com)

2026-07-26 | by Jacob Ganten | tags: challenger brands, social media, enterprise marketing

14.

People Are More Skeptical of ‘Experts’ These Days. Here’s How You Actually Turn Your Experience Into Authority. (feeds.feedburner.com)

2026-07-25 | by Behnam Shakibaie | tags: aib concept, digital marketing, scientific validation

15.

Warner Bros. is suing Amazon for poaching employees (theverge.com)

2026-07-25 | by Terrence O'Brien | tags: warner bros discovery, amazon, poaching

16.

Why Rocket is replacing the traditional marketing funnel (feeds.feedburner.com)

2026-07-24 | tags: rocket, brand new world, jonathan mildenhall

17.

The Marketing Skill Nobody Trains You On (And It’s Quietly Killing Your Deadlines) (feeds.feedburner.com)

2026-07-23 | by Christopher Tompkins | tags: salesforce, marketing, internal communication

18.

Website Traffic Is Down. Here’s Why Your CEO Might Be Worrying About the Wrong Number (feeds.feedburner.com)

2026-07-23 | by Tracy Marlowe | tags: website traffic, ai-generated summaries, marketing analytics

19.

Advertise in ChatGPT (news.ycombinator.com)

2026-07-21 | tags: chatgpt, advertising, openai

20.

A Photo of a Croissant Got 1.6 Million Views and Filled Their Restaurant for Four Months. Here’s the Simple Strategy Behind It. (feeds.feedburner.com)

2026-07-21 | by Shawn P. Walchef | tags: youtube, london, fallow

21.

Your Business May Have Outgrown Your Website. Here’s How to Know Before It Starts Costing You Customers. (feeds.feedburner.com)

2026-07-18 | by Goran Paun | tags: website design, business growth, artversion

22.

Hasbro’s First Attempt at Adult Play-Doh Smelled Like ‘Mom Jeans.’ Here’s Its New Plan. (feeds.feedburner.com)

2026-07-16 | by Jonathan Small | tags: hasbro, play-doh, magic the gathering

23.

Gay Men Flocked to Goose for Friendship. Some Still Feel Excluded (wired.com)

2026-07-16 | by Jason Parham | tags: goose, marketing, user

24.

Brainless: Shadcn components that look like Claude Code, Codex and Grok (news.ycombinator.com)

2026-07-15 | tags: block, grok, hooks

25.

How an Invisible Revenue Leak Is Costing Founders Millions (feeds.feedburner.com)

2026-07-15 | by Christopher Tompkins | tags: growth, lead, marketing

26.

Anthropic’s newest ad is creeping people out (techcrunch.com)

2026-07-14 | by Lucas Ropek | tags: anthropic, imagery, marketing

27.

The 3 Questions That Make Every Email Campaign More Profitable (feeds.feedburner.com)

2026-07-14 | by Christopher Tompkins | tags: email, list, marketing

28.

Acronym Fatigue Series Introduction: why I'm wary of acronyms (news.ycombinator.com)

2026-07-06 | tags: acronym, acronyms, english

29.

Phishing poses as big-brand job interview to steal Google accounts (bleepingcomputer.com)

2026-07-06 | tags: google, landing, landing page

30.

Infracost (YC W21) Is Hiring a Marketing Lead to Shift FinOps Left (news.ycombinator.com)

2026-07-03 | tags: customer, good, love