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The day Return became Enter (2023)

Marcin Wichary December 2023 / 3,100 words / 35 photos Originally published as a booklet accompanying Shift Happens The day Return became Enter In the popular imagination, the transition from the world of typewriters to the universe of computers was orderly and simple: at some point in the 20th century, someone attached a CPU and a screen to a typewriter, and that turned it into a computer. But the reality is much more fascinating and convoluted. The transition was meandering and lengthy, and

Blind to Disruption – The CEOs Who Missed the Future

Posted on by steve blank How did you go bankrupt?” Two ways. Gradually, then suddenly.” Ernest Hemingway, The Sun Also Rises Every disruptive technology since the fire and the wheel have forced leaders to adapt or die. This post tells the story of what happened when 4,000 companies faced a disruptive technology and why only one survived. In the early 20th century, the United States was home to more than 4,000 carriage and wagon manufacturers. They were the backbone of mobility and the precu