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How AREA15 Is Evolving Immersive Entertainment With Universal Horror Unleashed and More

gizmodo.com Sabina Graves 2025-09-30 20:50:16

Las Vegas immersive entertainment hub AREA15 is turning five in a big way, celebrating the arrival of its second phase of development on September 17. Zone 2’s main attraction, Universal Horror Unleashed, opened its doors over the summer to attract seasonal tourists, but the rest of the offerings are following suit as the year draws out. After io9’s invited visit to Universal Horror Unleashed, io9 chatted with Mark Stutzman, AREA15’s chief technology officer, about the new way to experience Veg

Topics: area15 immersive ll universal zone
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Netflix sets opening dates for its destination entertainment hubs

engadget.com Unknown 2025-11-02 22:08:51

We now have the opening dates for Netflix's branded entertainment complexes that we first learned of in 2023. The 100,000-square-foot amusement centers will be centered around all things Netflix and will include a retail component, a restaurant called Netflix Bites and numerous "immersive story-driven experiences" based on the company's most successful properties. The Netflix House in Philadelphia will open November 12 at the King of Prussia Mall, and the Dallas location will open December 11 a

Topics: experiences immersive location netflix shows
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DaVinci Resolve has new immersive tools for spatial video editing

9to5mac.com Marcus Mendes 2025-12-03 16:35:42

Today, Blackmagic Design announced a major update to DaVinci Resolve Studio, with extended support for editing spatial videos captured with its immersive camera. Here’s what’s new. Last year, Blackmagic Design launched the URSA Cine Immersive camera, which it called “the world’s first commercial camera system designed to capture Apple Immersive Video.” With a double-lens system that records stereoscopic 3D videos, the camera was launched alongside an updated version of DaVinci Resolve that “le

Topics: apple davinci immersive resolve video
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Lotus is the latest carmaker to upgrade CarPlay

9to5mac.com Zac Hall 2025-12-03 16:37:23

British sports car maker Lotus is upgrading the CarPlay experience for iPhone users this week with a free software update. Starting this week, Spatial Audio in CarPlay is available in the electric Eletre and Emeya models from Lotus. The update enhances Apple Music playback with immersive Dolby Atmos sound, powered by KEF’s premium in-car audio systems. Pushing the boundaries of the in-car listening experience, ELETRE and EMEYA are equipped with ground-breaking technologies from legendary Briti

Topics: audio carplay immersive music spatial
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The Phantom of the Opera Has a Lot of Demands for His Immersive Masquerade

gizmodo.com Sabina Graves 2026-02-01 21:45:37

The mystery of Masquerade, The Phantom of the Opera immersive Broadway experience, begins to unfold as tickets for the initial run announcement have sold out. Don’t worry, Andrew Lloyd Webber “phans,” on July 9 there will be a new drop of tickets for an extension going into October of this year. Perfect for spooky season monster haunt lovers, dare we say? Hey, dark musical fans and immersive haunt goers have a very real overlap! With the release of the Opera Ghost’s first batch of show dates, t

Topics: experience immersive masquerade opera phantom
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A Wild New Take on ‘Phantom of the Opera’ Is Coming, and No One Has Any Idea What It Is

gizmodo.com Sabina Graves 2026-02-23 02:30:56

For the past few months, Phans (The Phantom of the Opera fans) have been following mysterious messages and clue drops around New York City for something called Masquerade. Talk online abounded about the roses left in Times Square or the red envelope letters signed by “the Opera Ghost” for the faithful, as a viral campaign teased that something was coming in the realm of immersive theater. As a big Phan and immersive theater nerd, I’ve waited from the far wings on the West Coast with major FOMO f

Topics: immersive masks masquerade opera phantom
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Apple continues F1 movie marketing blitz with new immersive hot lap experience on Apple Vision Pro

9to5mac.com Benjamin Mayo 2026-03-10 20:14:55

As spotted by Sigmund Judge, Apple is continuing its marketing blitz for F1: The Movie, which lands at the box office on June 27 and will stream on Apple TV+ later in the year. Apple is certainly going out of its way to push awareness of the film. We’ve already seen Apple release a special haptic trailer, kickoff WWDC with a F1 sketch, Tim Cook and Brad Pitt made a surprise appearance at the Fifth Avenue Apple Store at the weekend, among many other media interviews. And today, it has expanded t

Topics: apple content immersive new vision
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Vision Pro’s first third-party Apple Immersive Video brings MotoGP racing via Blackmagic

9to5mac.com Zac Hall 2026-03-21 23:00:00

Apple Vision Pro owners will soon get to experience the exhilarating world of motorcycle racing. CANAL+ announced an upcoming Apple Immersive Video film that will bring viewers directly into the world of MotoGP racing. The project marks the first third-party studio production in Apple’s Immersive Video format, filmed entirely with Blackmagic’s URSA Cine Immersive camera system designed specifically for Vision Pro content. Expanding Vision Pro’s immersive content library Set to debut in Septemb

Topics: apple canal immersive pro vision
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