YouTube announced at its Made on YouTube event that users will soon create multiple custom video feeds by typing plain-language prompts, with dedicated homepage tabs for each topic, rolling out on desktop, TV and mobile in the US next month. The company is also expanding its experimental Ask YouTube tool, which can now pull information from videos and outside sources to build comparison tables and answer follow-up questions on a video's watch page.
Google unveiled Custom Feeds at its Made on YouTube event, a feature letting users type natural-language requests to generate a personalized homepage feed. The tool uses large language models to interpret prompts like genre or mood combinations and build a matching set of video suggestions. YouTube tested the feature earlier this year and plans a full rollout to all US users across mobile, desktop and TV.
YouTube announced at its Made on YouTube event that Ask YouTube, its conversational AI search feature, will now help users make shopping decisions. Users searching for products can get organized comparisons of attributes and categories, and can ask follow-up questions directly on a video's watch page. YouTube said the feature, powered by a custom Gemini model, was used by over 140 million people in June, up more than 500% since December.
YouTube unveiled 'Shorts Series' at its Made On YouTube event, a tool letting creators group Shorts into seasons and episodes with custom thumbnails on their channel pages. The feature is rolling out to YouTube Partner Program members across web, mobile and connected TVs.
At its Made on YouTube event, YouTube announced updates to its Studio app, including expanding the Ask Studio AI Q&A feature to iOS and Android, and adding AI-driven feedback on unpublished video drafts covering pacing and structure. The app also gains a research feed showing trending content, AI-generated thumbnails and titles matched to a creator's style, and a dynamic thumbnail tool that tests three versions on different audience segments.
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