AI is disrupting the advertising business in a big way — industry leaders explain how
In this article PUB-FR WPP-GB Follow your favorite stocks CREATE FREE ACCOUNT An AI assistant on display at Mobile World Congress 2024 in Barcelona. Angel Garcia | Bloomberg | Getty Images Artificial intelligence is shaking up the advertising business and "unnerving" investors, one industry leader told CNBC. "I think this AI disruption ... unnerving investors in every industry, and it's totally disrupting our business," Mark Read, the outgoing CEO of British advertising group WPP , told CNBC'