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19 ways to approach networking

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Why This Matters

This article highlights the importance of redefining networking as a genuine relationship-building activity rather than just a transactional task. For the tech industry and consumers, embracing authentic networking can lead to stronger collaborations, innovation, and personal growth. It encourages a shift from superficial connections to meaningful interactions that benefit both individuals and organizations.

Key Takeaways

Networking doesn’t have to be a dirty word. Personal networking can help grow your business, but it can also help you grow as a person and a leader. The key is in how you view it. For some, it is a necessary evil—collecting names and LinkedIn connections like a dance card. For others, it is no game—it is getting to know someone on a genuine basis, even if it will never help them. We asked our Fast Company Impact Council members about the role personal networking plays in their own growth strategies. Not surprisingly, many had thoughts about it, and those thoughts are insightful.