Skip to content
Tech News
← Back to articles

Apple will launch two new products this year that could reshape iPad’s future

read original get iPad Pro Keyboard Case → more articles
Why This Matters

Apple's upcoming launch of the iPhone Ultra and MacBook Ultra could significantly impact the future of the iPad by offering alternative, more versatile devices. These innovations threaten to cannibalize iPad sales if the tablet does not evolve to meet changing consumer needs and technological trends. The developments highlight the importance for the iPad to adapt in order to maintain its relevance in a rapidly shifting tech landscape.

Key Takeaways

The iPad is 16 years old, but two new products Apple is rumored to launch this year could have a major impact on reshaping the tablet’s future.

iPhone Ultra and MacBook Ultra could prove a threat to the iPad over time

When Steve Jobs first unveiled the iPad, he pitched the need for a third device alongside the iPhone and Mac. Sixteen years of a successful iPad run prove him right.

But two new Apple products launching later this year could change the equation.

iPhone Ultra and MacBook Ultra each pose a threat to the iPad.

iPhone Ultra is Apple’s first foldable iPhone. When folded, it will have a pocket-sized, iPhone-like design. But when unfolded, it’s expected to look and work more like an iPad mini.

MacBook Ultra is the rumored name for Apple’s forthcoming MacBook Pro overhaul that will add a touchscreen to the Mac.

Neither product will have a big impact on iPad sales from the outset. But over time, they could prove the first in a series of dominoes that do.

The iPad needs to evolve, or it risks being cannibalized by Apple’s other products

I love my iPad. In fact, I use the iPad Pro as my main computer and have for over a decade. But I believe the product could face a true identity crisis in the years ahead.

... continue reading