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PSA: Amazon is starting to raise prices on Apple gear; here’s your last call to save

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Why This Matters

This article highlights the recent price hikes by Apple on its Mac and iPad lineup, emphasizing the urgency for consumers to purchase before Amazon's prices catch up. For the tech industry, it underscores the impact of Apple's pricing strategy on retail discounts and consumer purchasing decisions, especially during sales events like Prime Day. Staying informed about these changes helps consumers maximize savings and make timely buying decisions.

Key Takeaways

Apple just implemented major price increases for a ton of Mac and iPad models this week. For example, the MacBook Neo just got $100 more expensive, while the MacBook Pro jumped a whopping $300. MacBook Air is also now $200 more expensive.

Some of these price increases aren’t yet reflected on Amazon — and some are still discounted for Prime Day — but that’s starting to change. Here’s how you can still save.

Apple just raised prices, but here’s your chance to save

Here’s a breakdown of some of the savings on the table — be sure to double check availability and pricing as things are changing super quick here.

And some more specific configurations:

M5 MacBook Air:

M5/Pro/Max MacBook Pro:

iPads

iPad deals are few and far between right now, but a few standouts remain:

These are just some of the price differences between Apple and Amazon at the moment. You can check more on the Amazon website. There’s no word on when Amazon will fully increase prices to match Apple — but it will likely happen very soon. If you’re in the market for one of these products, act quickly.

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