GoKawiilStartup Operation Bluebird launches 'Twitter.now' after abandoning X trademark dispute
A startup called Operation Bluebird, founded partly by former Twitter trademark counsel Stephen Coates, has launched a new social network named Twitter.now. The move follows a lawsuit from X last year, which tried to block the company from using the Twitter name, though Operation Bluebird argued X had abandoned trademarks like 'Twitter' and 'Tweet.' The platform is currently in paid testing at $20 for early access and features an AI trust-scoring system called VERA.
GoKawiil's interpretation of the reporting above, not reported fact.
The reuse of the Twitter name signals confidence that X's trademark claims are weak, and could set a precedent for other abandoned tech brands being revived. Twitter.now's bet on algorithmic trust scoring instead of human moderation puts it at the center of ongoing debates about how social platforms should handle misinformation and bias, issues that have plagued both the original Twitter and Bluesky.
- Operation Bluebird launched Twitter.now after a legal dispute with X over trademark rights.
- The platform uses an AI system called VERA to assign trust scores to posts instead of relying solely on human moderators.
- Early access currently costs $20 while the platform remains in testing, with a more advanced VERA 2.0 planned.
Extremely Hardcore by Zoë Schiffer (book) — If a startup reviving the Twitter name has you curious how the original bird site unraveled, this inside account of the takeover and its aftermath is the perfect companion read. It's a detailed, reported look at the people behind the platform whose brand is now up for grabs.
See Extremely Hardcore by Zoë Schiffer (book) on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: techcrunch.com — Ivan Mehta, 2026-08-27
Published there as: “Hold up, there’s a new Twitter in the town”
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