← Back to articles

Snapchat makes it easier to plan events and meetups

2026-09-10 | original

read original get Snap Spectacles-style Instax Mini Link photo printer → more articles

Why This Matters

Snapchat is adding Plans, an in-app event tool with RSVPs, Bitmoji-animated invites for up to 200 friends, and a 'My Plans' profile tab. It's a bid to convert casual group-chat planning into recurring app usage at a time when Snap is struggling to retain users in key markets and its leadership focuses on eyewear.

Key Takeaways

Plans lets users set event details, invite up to 200 friends, track RSVPs, and get automatic reminders.
Invites feature dynamic Bitmoji that change with responses, plus a 'My Plans' tab for past and upcoming events.
Retention is the real goal: Snap needs stickier features as user growth stalls in key markets.

Worth a Look

Snap Spectacles-style Instax Mini Link photo printer — If Snapchat Plans gets your crew actually meeting up in real life, the Instax Mini Link 2 turns those hangout snaps into instant prints everyone can take home. It connects to your phone over Bluetooth, so you can print straight from the photos you shot at the party, study session, or weekend trip. A fun, tangible souvenir from the plans you finally followed through on.

See Snap Spectacles-style Instax Mini Link photo printer on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.

is a deputy editor and Verge co-founder with a passion for human-centric cities, e-bikes, and life as a digital nomad. He’s been a tech journalist for 20 years.

Posts from this author will be added to your daily email digest and your homepage feed.

Snapchat is launching Plans, a new suite of features designed to help turn the plans already being made in group chats — everything from birthday celebrations to study sessions and weekend hangouts — into real life get-togethers without ever leaving the app.

Plans lets users set event details, invite up to 200 friends with invitations adorned with dynamic Bitmoji that change as friends respond, and track RSVPs. Invites are sent via one-to-one chat and reminders are automatically sent to attendees before the scheduled event starts. A dedicated “My Plans” tab on user profiles lets you keep track of upcoming and past plans.

Snap is struggling to retain users in key markets, so features like Snapchat Plans, designed to keep users coming back to the app, could be critical to the company’s long-term prospects while its owner is distracted by eyewear.

Explore topics: snapchat snapchat plans bitmoji snap group chats