Skip to content
Tech News
← Back to articles

iOS 27.2 gives Apple TV a new profiles feature on iPhone

read original get Apple TV 4K (3rd generation) → more articles
Why This Matters

Apple is extending Apple TV's user profiles feature—previously limited to tvOS—to the iPhone in iOS 27.2, letting families manage separate viewing histories and content restrictions on personal devices. This matters because it addresses a long-standing gap in Apple's ecosystem compared to other streaming platforms, improving parental controls and personalization for shared device use.

Key Takeaways
Worth a Look

Apple TV 4K (3rd generation) — With Apple TV profiles now syncing across iPhone and TV, an Apple TV 4K box makes the whole family-profile experience shine on the big screen. It's the ideal companion for setting up kid-friendly profiles and age-appropriate content libraries that follow your family across devices.

See Apple TV 4K (3rd generation) on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.

iOS 27.2 beta 1 arrived today, and with it a key new feature for the Apple TV app on iPhone: user profiles.

iOS 27.2 brings Apple TV profiles to iPhone, a great feature for parents

User profiles are a common feature in the streaming era, but Apple TV has been slow to adopt them.

You’ve been able to set up and switch between different profiles in tvOS for a few years now. But it was only last December with tvOS 26.2 that two key upgrades shipped:

the ability to create profiles for users without an Apple Account, like a young child kid profiles being limited to age-appropriate content

Those were great changes that were long overdue. But they only worked on TV-based devices, not more personal products like the iPhone.

iOS 27.2 changes that though, bringing support for Apple TV user profiles to the iPhone.

When you launch the Apple TV app in iOS 27.2 beta 1, you’ll see a screen with existing profiles tied to your account. There’s also the option to add a profile.

And before you ask: there is also a button that reads, ‘Don’t Show This Again.’ So if you never want to use profiles on your iPhone, there’s an easy fix.

Like in tvOS, if you select a child’s profile on your iPhone, their TV app will be limited to only TV shows and movies that match the permitted content rating you’ve specified.

... continue reading