AI-generated food images in restaurant ads draw complaints of unappetizing results
Restaurants are increasingly using AI image generators to create advertising visuals for menu items, but the results are drawing criticism online for looking unnatural or unappealing. Examples cited include distorted renderings of dishes like chicken wings that bear little resemblance to real food.
GoKawiil's interpretation of the reporting above, not reported fact.
The trend suggests some restaurants are turning to cheaper, faster AI tools instead of professional food photography, which could save money but risks undermining customer trust if the images misrepresent actual dishes. Public backlash over glitchy AI visuals may push businesses to reconsider how and where they deploy generative AI in marketing.
- Restaurants are using AI image generators for food advertising instead of traditional photography.
- Some AI-generated images have been mocked online for looking unappetizing or unrealistic.
- The trend raises questions about AI's suitability for marketing where accuracy and appeal matter.
Source: wsj.com, 2026-09-24
Published there as: “Restaurants Are Using AI to Advertise Their Food and It’s Making People Sick”
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