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Epic Games pushes 'AI first' mandate on delayed Disney game, Bloomberg reports

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GoKawiil Brief

Epic Games has delayed its unannounced Disney-branded game, reportedly an extraction shooter, from a November release to March, according to Bloomberg sources. A director told the team the project would follow an 'AI first' plan requiring no hand-written code and all art generated through full AI workflows, a shift some staff reportedly hoped wasn't serious. Epic's communications director confirmed the company is 'embracing AI-accelerated development' in a statement to Bloomberg.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

The move suggests Epic is testing how far generative AI can replace traditional production work on a high-profile title tied to Disney's $1.5 billion investment, which could set a precedent for other major studios watching the outcome. Internal resistance described by Bloomberg's sources hints at tension between leadership's AI ambitions and developer skepticism, echoing a broader industry trend where GDC's survey found a rising share of developers view generative AI negatively. How the delayed game performs could influence whether other publishers push similar AI-first mandates.

Key Takeaways

Source: engadget.com — Anna Washenko, 2026-10-12

Published there as: “Epic reportedly delays its Disney video game so it can be made using more AI”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.