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Behavioral Science

5 GoKawiil briefs on this topic

Vanguard's Jing Wang discusses scaling AI at Center for AI and Insights

Jing Wang, who leads Vanguard's Center for AI & Insights, spoke about the firm's efforts in artificial intelligence, machine learning, generative AI and behavioral science. She previously held leadership roles across several Vanguard divisions and worked at Boston Consulting Group before joining Vanguard in 2009.

Behavioral researchers urge companies to track 'life share' over satisfaction scores

A business analysis argues that customer satisfaction metrics are a poor predictor of loyalty, since satisfied customers will still defect for a lower price or better feature. Instead, it proposes measuring 'life share'—the degree to which a product or service becomes embedded in a customer's daily habits and routines—as a better gauge of retention and revenue stability.

Caroline Webb outlines five behavioral-science tactics for managers in new book

Author Caroline Webb has released a book, 'Leadership Intelligence: Science-Backed Strategies for Mastering 21 Everyday Management Challenges,' applying behavioral science research to workplace leadership. She shares five specific insights from the book aimed at helping managers handle common challenges more effectively.

Study Links Executive Missteps to Brain's Autopilot, Not Weak Discipline

New behavioral science analysis argues that leaders don't slip up under pressure because they lack willpower, but because the brain automatically shifts into fast, habitual thinking when stressed or overloaded. Drawing on Daniel Kahneman's dual-system model, the piece explains that this automatic mode overrides deliberate judgment in high-stakes moments like boardrooms or launch crunches. The fix, it argues, lies not in trying harder but in redesigning the environment—protected time, clearer decision frameworks, and fewer competing inputs.

Researcher outlines science-based fixes for chronic procrastination

Dr. Itamar Shatz, author of a new book on procrastination, argues there is no universal cure-all for putting off tasks. Instead, he offers five research-backed insights explaining why people delay even things they genuinely want to do and how they can address that behavior.