GoKawiil
Tech News
An Entrepreneur contributor argues that after years of brands chasing attention through content, emails and notifications, consumers are now seeking analog experiences like dinner parties, run clubs, and phone-free events. The piece suggests marketers should reframe their goal from maximizing time spent with a brand to helping people use their time more meaningfully.
Dave Baumgartner's Bluemont Group opened its 100th Dunkin' location this spring, 16 years after he signed his first franchise deal with no restaurant background. He says starting with 17 stores at once was a mistake and now advises new franchisees to begin with just one location to learn the business first.
Greenway Institute is a new startup school that strips away traditional campus amenities like clubs, sports teams and dining halls, focusing spending instead on hands-on academic instruction. The model aims to lower tuition by eliminating costs tied to nonacademic student life, betting that students prioritize career-ready skills over the traditional campus experience.