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Flipboard buys Bluesky feed-builder Graze to expand open social web ads

Flipboard has acquired Graze, a Portland startup that lets creators build and monetize custom Bluesky feeds using contextual, non-tracking ads. Graze has delivered over 41 billion posts to roughly 12 million people across more than 7,000 feeds since launching 21 months ago, splitting ad revenue 70/30 with creators.

techcrunch.com · 2026-08-26

Graze acquired by Flipboard to expand custom social algorithm tools

Graze, a startup that lets users build and control their own social media feed algorithms, announced it is joining Flipboard. Over 21 months, Graze had delivered more than 41 billion posts to 12 million users, and its founder said combining forces with Flipboard would accelerate its mission rather than spending years rebuilding infrastructure already in place at Flipboard.

graze.leaflet.pub · 2026-08-26