James Park - GoKawiil

Fitbit founders launch Luffu, a $250 family safety wearable with no screen

James Park and Eric Friedman, who co-founded Fitbit, have unveiled their new company Luffu's first product: the Luffu Link, a screenless band priced at $249.99 that tracks health data and doubles as a safety device for families. The LTE- and GPS-enabled band lets wearers log symptoms and moods by voice, share their location, and alert trusted contacts or request help even without a nearby phone. It's available for preorder now and will ship in the US in early 2027 for a retail price of $299.99.

androidauthority.com · 2026-08-26

Fitbit founders' new startup Luffu unveils $250 LTE health band for family caregiving

Luffu, founded by former Fitbit leaders James Park and Eric Friedman, has introduced Luffu Link, a cellular-connected wristband that tracks physical and mental wellbeing through sensors, voice notes, and location data without needing a paired phone. The device costs $250, ships in early 2027, and comes in three finishes, extending the company's existing AI-driven family health app launched earlier this year.

techcrunch.com · 2026-08-25