GoKawiilNectar debuts AI 'Creator Agent' to find and contact influencers for brands
Nectar, the marketing AI platform founded by former Meta employees Misbah and Farah Uraizee, announced a new tool called Creator Agent on Thursday. The agent searches over 300 million creator profiles, evaluates their content and brand fit, screens for brand safety, and can send personalized outreach messages while tracking campaign performance.