GoKawiil
Tech News
Retailers are discounting the previous-generation Oura Ring 4 by $100, bringing it to as low as $249 depending on size and color, with Best Buy offering an exclusive 'midnight' blue version for $279. A $10 sizing kit is also available that includes store credit toward a purchase. Full use of the ring's features still requires an Oura subscription priced at $5.99 monthly or $69.99 annually.
Amazon is selling the Oura Ring 4 Smart Ring in Ceramic Midnight for $279, down from its $399 list price, a 30% discount that matches the lowest price it has ever hit. The ring tracks sleep, recovery, activity, heart rate, temperature and stress without a screen, using Oura's Smart Sensing technology, and the ceramic version is built from scratch-resistant zirconia ceramic with a battery life of roughly 5 to 8 days.
Oura has confirmed that its firmware version 2.13.1 update is causing some Ring 4 devices to stop syncing with the companion app. The company says the issue arises when users switched phones after initial ring setup without performing a factory reset, and typically blocks syncing for a day or two. Oura notes that placing the ring on its charger and opening the app resolves the problem.
Amazon is currently selling the Oura Ring 4 for $319.99, down 20% from its $399 list price, matching the lowest price seen since Prime Day. The smart ring tracks sleep, recovery, readiness, heart rate, temperature and stress, and offers roughly 5 to 8 days of battery life depending on size and settings.
Oura has acknowledged in SEC paperwork filed ahead of its IPO that some Ring 4 units suffered battery performance problems, which contributed to an $84.4 million rise in warranty expenses during fiscal 2025. The company replaced affected rings free of charge, sometimes even after the standard one-year warranty had lapsed. Oura has not specified which production batches were affected.