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An Entrepreneur contributor argues that in real estate, discoverability through search, ads and social media has become commoditized, with most agents equally easy to find online. The piece contends that the real differentiator for winning clients is no longer visibility but whether prospective buyers and sellers actually trust and believe in an agent before ever speaking with them.
An Entrepreneur contributor describes building a real estate technology company by ignoring common startup advice, including warnings that the market was too crowded. The team instead targeted the top 1% of agents, bootstrapped to $1 million in revenue before accepting outside investment, and later raised a Series A despite investor skepticism.
An LLC linked to Oracle co-founder Larry Ellison purchased nine homes in Palm Meadows Estates, a gated community in Boynton Beach, Florida, for nearly $10 million in 2023, according to The Wall Street Journal. The properties, located about 30 minutes from Ellison's $173 million Manalapan estate, house staff including tutors for his young children with wife Jolin. The deal was kept confidential, with even the local real estate agent unaware of the buyer's identity until Ellison toured the homes with bodyguards.
ResiClub reports that home prices are moving in different directions across the nation's 50 largest metropolitan housing markets, with notable variation at the regional and local level. The report does not present a uniform national trend, instead highlighting divergence from market to market.
ResiClub's latest analysis finds 54 major housing markets across the U.S. still showing year-over-year home price drops, though that count has fallen from a year earlier. The report questions whether a recent rise in mortgage rates could halt or reverse this cooling trend.
Realtor.com's annual analysis has identified a specific seven-day window this fall as the optimal time to purchase a home in 2026, based on a combination of pricing, available inventory, and buyer competition. The report suggests this window, while not the year's peak buying season, offers a rare mix of lower prices and less crowded conditions.
Shopping mall values climbed 13%, outpacing other commercial real estate categories according to recent data. The gain signals renewed investor confidence in retail properties that had struggled during years of e-commerce disruption and pandemic-era vacancies.
Luxury housing prices have declined for 29 consecutive months across every high-end price tier, according to new market data. Despite the extended price slide, luxury homes are now selling faster than they did a year ago, suggesting buyer demand remains resilient even as sellers accept lower prices.
New housing data shows list prices falling across 36 of the 50 largest U.S. metro areas as autumn approaches, with Austin, Tampa, and Memphis registering the steepest drops. The pace and severity of price cuts vary widely by region, forcing many sellers to lower their expectations.
An Entrepreneur opinion piece argues that traditional real estate marketing tactics — billboards, bus benches, follower counts and heavy social posting — are losing effectiveness as buyers and sellers increasingly research agents through AI-driven search rather than ads. The author contends that once a prospect finds an agent's name, they immediately check what others say about that person, making third-party validation more powerful than self-promotion. The piece urges agents to seek media mentions and press features rather than relying solely on their own channels.
Robert Rivani, who never finished high school, has built a real estate business in Miami that has generated more than $1 billion in property acquisitions and sales entirely with his own capital, without outside investors or partners. He got his start reselling sneakers before moving into real estate, where he specializes in buying undervalued properties and redeveloping them, including his newer Class X office concept that centers hospitality and wellness.
A growing number of couples are signing prenuptial agreements primarily to establish how assets like homes, investments, and retirement accounts will be handled if a spouse dies, rather than solely to prepare for divorce. This shift broadens the traditional purpose of prenups beyond their conventional association with marital breakup.