GoKawiilHinge trials lower-cost subscription tier, Match Group confirms
Match Group said on its Q3 2026 earnings call that Hinge is testing a cheaper subscription plan offering extra filters and custom location boundaries. CFO Steve Bailey said the tier targets women and price-sensitive users, noting Hinge's revenue per payer is nearly double Tinder's at around $30, while its payer penetration is only about half of Tinder's. Pricing details were not disclosed.