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Ads are “rolling out gradually” to WhatsApp

For the first time since launching in 2009, WhatsApp will now show users advertisements. The ads are “rolling out gradually,” the company said. For now, the ads will only appear on WhatsApp's Updates tab, where users can update their status and access channels or groups targeting specific interests they may want to follow. In its announcement of the ads, parent company Meta claimed that placing ads under Updates means that the ads won’t “interrupt personal chats.” Meta said that 1.5 billion pe

WhatsApp has ads now, but only in the Updates tab

It has been a long time coming — seven years since Meta first announced its plan to do so , in fact — but ads are starting to appear in WhatsApp as of Monday. They'll only be visible on the Updates tab and the company says those who use the app only to chat with family and friends really won't see any change to their WhatsApp experience. The same goes for two other new features: channel subscriptions and promoted channels. "We've been talking about our plans to build a business that does not int

WhatsApp is officially getting ads

is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO. WhatsApp is rolling out ads. In an update on Monday, Meta announced that it will now show ads from businesses through its Stories-like status feature. The status feature lives within WhatsApp’s “Updates” tab and allows users to share disappearing text, photo, voice notes, or video messages. But now, you might see sponsored content in addition to th

WhatsApp to start showing more adverts in messaging app

WhatsApp to start showing more adverts in messaging app 1 hour ago Share Save Zoe Kleinman • @zsk Technology editor Share Save Getty Images WhatsApp is launching three new ad features in a global roll-out across the messaging app. The Meta-owned platform says the new ads will not be shown in the same place as people's private chats, nor will the contents of their messages - which are encrypted - be used to decide which ads to display. WhatsApp will instead use the country, city and language o

Meta is finally bringing ads to WhatsApp

It took 11 years since Facebook acquired it for $19 billion, but Meta is finally bringing ads to WhatsApp, marking a major change for an app whose founders shunned advertising. Meta announced Monday that businesses will now be able to run so-called status ads on WhatsApp that prompt users to interact with the advertisers via the app's messaging features. The ads will only be shown to users within WhatsApp's "Updates" tab to separate the promotions from people's personal conversations. Additiona

WhatsApp is adding ads to the Status screen

After years of providing free services without any bells attached, WhatsApp is now going to start showing ads on the popular chat app. To be clear, users will only see ads on the Status screen — the app’s take on Instagram’s Stories. So just like you see an ad after watching a few stories on Instagram, you will see ads on WhatsApp after you’ve scrolled through a few Status updates. The company said that its ad mechanism uses signals like users’ country or city, language, and the channels they’

How to set up a WhatsApp account without Facebook or Instagram

There's no shortage of reasons to stay off the Meta ecosystem, which includes Facebook and Instagram, but there are some places where WhatsApp remains the main form of text-based communication. The app is a great alternative to SMS, since it offers end-to-end encryption and was one of the go-to methods to send uncompressed photos and videos between iPhone and Android users before Apple adopted RCS. Even though Facebook, which later rebranded to Meta, acquired WhatsApp in 2014, it doesn't require

With 50 Hours of Battery Life, These Beats Headphones Are at a New Record Low on Amazon

Right now, all of those looking to purchase a pair of decent and style-conscious wireless headphones should have the Beats Solo 4 on their radar, especially given that they’re also priced at their all-time low on Amazon. Beats, as part of Apple, is renowned for producing stable sound products that work perfectly with both Apple and Android devices. With the price reduced to only $99, from $200 (50% off), the offer is equivalent to the type of discounts normally experienced on Black Friday. See

This stylish Beats speaker is one of my summer must-haves, and it's on sale right now

ZDNET's key takeaways Beats' latest Pill speaker is available for $150 in five colorways: Statement Red, Matte Black, Champagne Gold, Navy Blue, and Blush Pink. An impressive battery life and a subtle, clean design set the Beats Pill apart from its competitors. However, Beats' overemphasized, bass-forward sound can mask the other aspects of a song. $99.99 at B&H Photo-Video The Beats Pill (2024) is currently on sale for $100, $50 off its original price. Beats recently released two new Pill co

Show HN: Job Compass – AI agents that help you find jobs, not replace you

Upload your résumé, pick any job posting, and Job Compass AI instantly cross-checks your document against the role’s keywords, required skills, and formatting cues. You’ll get line-by-line recommendations—phrasing tweaks, missing terms, layout fixes—so your CV stands out to both humans and ATS (Applicant-Tracking Systems).

Topics: ai ats compass job line

6 new ways ChatGPT Projects supercharges your AI chats - how to try it

Lance Whitney / Elyse Betters Picaro / ZDNET One cool ChatGPT feature you might not know about is Projects. With ChatGPT Projects, you can organize all the chats, files, and other content for a specific topic into a project folder. The goal is to bring order to your chats so you can more easily find and work with particular ones. And now, OpenAI has added six cool new updates to Projects that collectively make it even more useful. Announced by OpenAI both on its website and through a post on X

Why Bats Don’t Get Cancer—and What That Means for Humans

When you think of longevity in animals, chances are that the Greenland shark will immediately come up. After all, researchers estimate that the enigmatic animal can live for at least 250 years. It turns out, however, that bats also hold their own when it comes to lifespan, with some species living up to 25 years—equivalent to 180 human years—and they tend to do it cancer-free. Researchers from the University of Rochester (UR) have investigated anti-cancer “superpowers,” as described in a UR sta

Bats Have Cancer-Fighting ‘Superpowers’—Here’s What That Means for Humans

When you think of longevity in animals, chances are that the Greenland shark will immediately come up. After all, researchers estimate that the enigmatic animal can live for at least 250 years. It turns out, however, that bats also hold their own when it comes to lifespan, with some species living up to 25 years—equivalent to 180 human years—and they tend to do it cancer-free. Researchers from the University of Rochester (UR) have investigated anti-cancer “superpowers,” as described in a UR sta

WhatsApp tells BBC it backs Apple in legal row with UK over user data

WhatsApp tells BBC it backs Apple in legal row with UK over user data 12 hours ago Share Save Zoe Kleinman • @zsk Technology editor Share Save Getty Images WhatsApp has told the BBC it is supporting fellow tech giant Apple in its legal fight against the UK Home Office over the privacy of its users' data. The messaging app's boss, Will Cathcart, said the case "could set a dangerous precedent" by "emboldening other nations" to seek to break encryption, which is how tech firms keep customers' in

Google Messages is finally getting group chat icon customization and RCS tags for contacts

TL;DR Google has finally announced that custom icon support for RCS group chats will soon be available in Google Messages. The company has also confirmed that Google Messages will soon allow users to snooze chats. In addition, the messaging app will clearly label contacts with RCS enabled. Although Google has been working on adding custom icon support to RCS group chats in Google Messages for quite some time, the feature has yet to reach users. We first spotted references to the feature in a

I doubled my PC's storage with this thumb-sized accessory. Here's how it works

ZDNET's key takeaways PNY 1TB CS3150 M.2 storage drive, available for around $115. Overall, it's a fast M.2 drive with active cooling to keep running temperatures below the maximum rated temperature. The heatsink makes the drive rather bulky, and you will need a 4-pin fan header on the motherboard to power the fans. $169.99 at B&H Photo-Video In the not-so-distant past, the solution for speed-boosting an aging and sluggish PC was to add more RAM or upgrade the processor. Now, the way to sail

Russian Groups Target Signal Messenger in Spy Campaign

Multiple Russia-aligned threat groups are actively targeting the Signal Messenger application of individuals likely to exchange sensitive military and government communications related to the country's war with Ukraine. For now, the activity appears limited to persons of interest to Russia's intelligence services, according to researchers at Google's Threat Intelligence Group (GTIG), who spotted it recently. But the tactics the threat actors are using in the campaign could well serve as a bluep