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Humane wrapped its bet against the iPhone in the cloak of AI and lost

The Ai Pin is officially dead. Parts of Humane have been sold to HP, and the Ai Pin will cease to function in a week. Cause of death? An outdated and undercooked bet against the iPhone made by former Apple engineers that Humane tried to disguise as artificial intelligence hardware. Bloomberg reports that HP has agreed to acquire assets from Humane for $116 million. Humane’s sole product, Ai Pin, won’t become an HP product. Instead, HP will put the parts of Humane that it is acquiring into its A

The Humane AI Pin debacle is a reminder that AI alone doesn’t make a compelling product

The demise of Humane is perhaps the most predictable tech story of 2025. The company tried to build some buzz around its AI Pin in late 2023, marketing the device as a tiny replacement for smartphones and playing up the fact that Humane’s co-founders were former Apple employees. The problem was that it wasn’t really clear what the AI Pin would do to justify its $700 asking price (plus a $24/month subscription). It didn’t take long for things to spiral out of control. The AI Pin was released in