Published on: 2025-04-20 20:21:00
Those warmup compression shoes Nike and Hyperice showed off at CES 2025 finally have a launch date and price. The Hyperboot will be available to buy online in North America starting May 17, for a cost of $899. The high-tops, which Nike and Hyperice say are a wearable much like your smartwatch, help your feet warm up before and recover after a workout. The footwear does this with heating and air-compression massage technology right there in your shoes, taking the idea of heating pads and compres
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Find related items on AmazonPublished on: 2025-04-26 19:38:55
is platforms and communities reporter with five years of experience covering the companies that shape technology and the people who use their tools. Hermès handbags, Birkenstocks, Tide Pods, Lululemon activewear, and mountains of luxury furniture — what if I told you you could cut out the middleman and buy it straight from the source for a fraction of the cost? So goes a genre of viral videos cropping up on social media that claim to show Chinese manufacturers producing the products beloved by
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Find related items on AmazonPublished on: 2025-04-30 05:44:03
While adding carbon plates to shoes may sound like a modern practice, it has actually been around since at least the 1990s. Back then, Reebok attempted it, but the creation of the Nike Vaporfly 4% brought this technology to a larger audience when these "super shoes" made an appearance in the 2016 Olympics. Promising a 4% performance improvement, carbon-plated running shoes became available to everyone starting in 2017. Nowadays, many companies produce carbon-plated running shoes that promise a
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Find related items on AmazonPublished on: 2025-05-06 14:58:39
Scrolly Bookmark Save as PDF I'll show you. 🧵 How much do you think it costs to make a pair of Nike shoes in Asia?I'll show you. 🧵 In 2014, Steve Bence served as Nike's Program Director in Footwear Sourcing and Manufacturing. He pulled back the curtain on manufacturing in an interview with Portland Business Journal. He said that, if a sneaker retails for $100, it generally costs them about $25 to manufacture This is the FOB cost. In the industry, "free on board" is the shoe's cost at the
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Find related items on AmazonPublished on: 2025-05-09 12:51:32
A revolution is under way in India's trainer industry 2 hours ago Share Save Priti Gupta Technology Reporter Share Save Getty Images India's trainer market is attractive for overseas firms It's likely that you have not heard of Taiwan's Hong Fu Industrial Group, but look down on a busy street and you may well see its products. Hong Fu is the world's second-biggest maker of trainers (sneakers) supplying shoes to Nike, Converse, Adidas, Puma and many others. It makes around 200 million pairs of
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Find related items on AmazonPublished on: 2025-05-09 15:10:42
A revolution is underway in India's trainer industry 51 minutes ago Share Save Priti Gupta Technology Reporter Share Save Getty Images India's trainer market is attractive for overseas firms It's likely that you have not heard of Taiwan's Hong Fu Industrial Group, but look down on a busy street and you may well see its products. Hong Fu is the world's second-biggest maker of trainers (sneakers) supplying shoes to Nike, Converse, Adidas, Puma and many others. It makes around 200 million pairs
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Find related items on AmazonPublished on: 2025-05-11 15:08:04
The practice of adding carbon plates to shoes has been around since at least the 1990s, when Reebok attempted it. But Nike introduced the world to this technology on a larger scale with the advent of the Nike Vaporfly 4%. These so-called "super shoes" appeared in the 2016 Olympics and were available to everyone starting in 2017, promising a 4% performance improvement. Now, many companies are creating carbon-plated running shoes that put a spring in your step. They're gaining popularity largely
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Find related items on AmazonPublished on: 2025-05-31 12:28:22
The Great Barefoot Running Hysteria of 2010 03/25/25 • 9 minute read The year was 2010. “Ke$ha's Tik Tok” was topping the Billboard charts. Steve Jobs has just introduced a goofy new oversized iPhone called an “iPad”. And in running forums across the internet far and wide, hoards of enthusiasts preached the gospel of a new way of running: without shoes. Google Trends interest in "Barefoot Running" from 2004 to present The “Great Barefoot Running Hysteria of 2010”, as I call it, took the amat
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Find related items on AmazonPublished on: 2025-06-08 11:10:00
No matter how my style may change, I always consider Adidas the ultimate shoes for effortlessly cool people. With celebrity endorsements from pro athletes like David Beckham to music icons like Pharrell and Bad Bunny, Adidas has cemented itself firmly in the current zeitgeist. Although most known for classic sneaker styles like Sambas (beloved by skaters and boys I had crushes on in high school), Adidas also has always-stylish apparel, slides, running shoes, and more. WIRED has Adidas promo code
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Find related items on AmazonPublished on: 2025-07-03 14:30:00
Because weightlifting shoes are a unique type of footwear, we got feedback from experts on the qualities we should be looking for when shopping for these shoes. They are true to size: Weightlifting shoes tend to run true to size to fit your exact foot measurements. "This is because you don't want to move around inside the shoe at all when squatting or Olympic lifting, since the shoe should solidly move with you through your lift," explains Matt Scarfo, a National Academy of Sports Medicine cert
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Find related items on AmazonPublished on: 2025-07-15 09:00:00
No matter how my style may change, I always consider Adidas the ultimate shoes for effortlessly cool people. With celebrity endorsements from pro athletes like David Beckham to music icons like Pharrell and Bad Bunny, Adidas has cemented itself firmly in the current zeitgeist. Although most known for classic sneaker styles like Sambas (beloved by skaters and boys I had crushes on in high school), Adidas also has always-stylish apparel, slides, running shoes, and more. WIRED has Adidas promo code
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Find related items on AmazonPublished on: 2025-07-13 15:07:00
How to Get Started With Barefoot Shoes Photograph: Masudnpathan/Getty Images You've probably been wearing padded shoes most of your life. Don't expect to toss them and be able to do the same mileage—whether walking or running—in barefoot shoes. To a certain degree, you must relearn how to run and walk. It's going to take a conscious effort on your part, and it can be very difficult. You're not just learning, you're also unlearning some ingrained habits. The key is to go slow. Very, very, absur
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Find related items on AmazonPublished on: 2025-07-12 02:00:00
I'm not going to lie. Bitterly cold temperatures and windchills, not to mention snow and ice, have made it tough to get out for my scheduled runs recently. Don't get me wrong. Winter training in New York City is always hard and this isn't my first rodeo, but I don't remember it being this cold when I trained for the Boston Marathon last winter. Regardless, the TCS London Marathon is about two months away and my training for it is about to kick into high gear. Having friends to run with a coupl
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Find related items on AmazonPublished on: 2025-07-12 01:10:00
No matter how my style may change, I always consider Adidas the ultimate shoes for effortlessly cool people. With celebrity endorsements from pro athletes like David Beckham to music icons like Pharrell and Bad Bunny, Adidas has cemented itself firmly in the current zeitgeist. Although most known for classic sneaker styles like Sambas (beloved by skaters and boys I had crushes on in high school), Adidas also has always-stylish apparel, slides, running shoes, and more. WIRED has Adidas promo code
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