I set up DNS records to prevent important emails from being flagged as spam - here's how

Elyse Betters Picaro / ZDNET

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ZDNET key takeaways

There are three DNS records that protect your domain and keep your emails out of junk.

Running all three gives you complete coverage.

They also protect your domain from being hijacked.

If you send a lot of work emails and keep getting radio silence, your emails are very likely ending up in someone's spam folder.

There are a few reasons this could happen that don't always have to do with the contents of your emails. Most commonly, your domain may not be authenticated, which gives receiving mail servers all the reason they need to quietly file your messages away in the spam folder.

Also: How a burner email can protect your inbox - setting one up one is easy and free

I've seen this catch people off guard more often than you'd expect, including teams with genuinely good email content. Thankfully, there's an easy fix involving three DNS records called SPF, DKIM, and DMARC. Together, they prove to the internet that your emails are legitimate. They also protect your domain from being hijacked by cybercriminals so they can impersonate you in emails.

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