A business contributor writing for Entrepreneur argues that most virtual events fail because companies simply replicate in-person event formats instead of redesigning content for virtual consumption. The writer cites a firsthand case from a large customer during the Covid-19 pandemic whose livestreamed event lost most attendees before it ended, and proposes a seven-step framework covering outcome clarity, audience awareness, content focus, presenter selection, engagement, value communication and post-event follow-up.
entrepreneur.com
· 2026-09-23
Snap introduced Snapchat Plans, a new feature set letting users create, share and manage real-world hangouts with friends within the app. Users can set a title, date, time, invite up to 200 friends, and add Bitmoji-styled cover art, with invitations sent through one-on-one chats where friends can RSVP as Going, Maybe, or Can't Go. Snap says the events remain private and invite-only, and a future update will let users create plans directly inside group chats.
9to5mac.com
· 2026-09-10
Snapchat introduced a new tool called 'Snapchat Plans' that lets users organize real-world gatherings for up to 200 people directly within the app. Invites are sent through chat DMs, recipients can RSVP as going, not going, or maybe, and events include Bitmoji-themed cover art, all visible only to the creator and invited guests.
engadget.com
· 2026-09-10
Snapchat introduced 'Snapchat Plans,' a new feature letting users create events, invite up to 200 friends via chat, and track RSVPs, locations and times within the app. The company also added a 'My Plans' profile section to browse upcoming and past events, plus reminders before events start.
techcrunch.com
· 2026-09-10
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