GoKawiil
Tech News
Apple is releasing the iPhone 18 Pro and Pro Max on September 18th, with preorders starting September 12th, ahead of the foldable iPhone Duo in October and a still-unannounced base iPhone 18. The 6.3-inch Pro starts at $1,199 and the 6.9-inch Pro Max at $1,299, each $100 pricier than last year's models, while screen size, battery capacity and resolution remain the main differences between the two variants.
Apple's first iPhone launch event, led by CEO John Ternus, introduced the foldable iPhone Duo alongside new AirPods and Apple Watch models. The Duo features dual 7.6-inch and 5.4-inch displays, Touch ID on the side button, an A20 Pro chip, a 48-megapixel camera, and up to 44 hours of battery life, with pricing starting at $1,999. Apple also revealed two Pro-tier iPhone 18 models with upgraded cameras, skipping a base model this cycle.
Samsung R&D executive Hee-Cheul Moon publicly welcomed Apple's upcoming entry into foldable phones, framing it as validation of Samsung's early lead in the category. However, he pointedly stressed that device weight is the critical factor for customer satisfaction, an apparent dig at reports that Apple's foldable will weigh roughly 235g compared to the Galaxy Fold 8's 201g. Market analysts project Apple could capture 40% of the foldable market within a year, edging past Samsung's current 38% share.