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Rare Beauty

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Rare Beauty leaders discuss mental health mission in Fast Company session

Rare Beauty founder Selena Gomez and chief impact officer Elyse Cohen appeared in a Fast Company-moderated conversation about the brand's growth strategy. The discussion centered on how the company built its business around authenticity, community, and the Rare Impact Fund, which supports youth mental health access.

fastcompany.com · 2026-09-24

Rare Beauty channels 1% of sales into youth mental health fund

Rare Beauty, the cosmetics brand founded by Selena Gomez in 2020, directs 1% of its sales revenue to the Rare Impact Fund. The fund is pursuing a goal of raising $100 million to broaden access to mental health resources for young people.

fastcompany.com · 2026-09-17