Apple unveiled its first foldable device, the iPhone Duo, which brings iPad-style multitasking to the iPhone for the first time. The 7.6-inch inner display supports Split View for running two apps side by side, redesigned sidebars and menus for one-handed use, and an expanded home screen with room for more apps and larger widgets.
Apple unveiled Apple Reference Image at its Surprise and Shine event, a new iPhone 18 Pro feature designed to confirm whether a photo is unaltered. The camera captures signed sensor data that Apple's Private Cloud Compute converts into an unchangeable reference version stored in the Photos app, which can be compared against edited copies to spot manipulation. Apple is also opening APIs for third-party app integration and adopting the SynthID standard to flag AI-generated or altered images.
Apple has released the Apple Watch Ultra 4, its premium smartwatch that inherits the updated internal components from the Apple Watch Series 12 while extending battery life further. The device places renewed emphasis on heart health monitoring alongside the rugged, high-performance design Ultra buyers expect.
Apple introduced the AirPods 5, bringing active noise cancellation to its standard earbuds lineup for the first time, claiming a 50% improvement over the prior generation. The new model also adds stem-based volume control, previously exclusive to AirPods Pro, plus hands-free Siri and Apple Intelligence support via the H2 chip.
Apple unveiled the Apple Watch Ultra 4 at its fall event, keeping the same titanium design and $799 price as its predecessor but adding an S11 chip with a quad-core Neural Engine that enables on-device Siri AI features. Preorders start September 9, with shipping and retail availability beginning September 18.
Apple announced at its Wednesday event that the iPhone 18 Pro will start at $1,199 and the iPhone 18 Pro Max at $1,299, both with 256GB storage, marking a $100 increase over last year's models. Preorders begin Saturday, Sept. 12, with the phones launching Sept. 18. The higher-priced models come with upgraded cameras, a new A20 Bionic chip, and new color options including a burgundy shade.
Apple unveiled the iPhone 18 Pro and Pro Max at its 'Surprise and Shine' event, introducing an upgraded Dynamic Island that can display three live activities at once instead of two. The main activity dominates the space while two smaller circular icons act as shortcuts to other running apps. The phones also feature variable aperture on the main camera, a bigger vapor chamber for cooling, improved battery life and faster charging.
Apple unveiled the Watch Ultra 4, its top-tier smartwatch, featuring an S11 chip, upgraded heart-rate sensors, and battery life reaching 84 hours in low-power mode or 50 hours in normal use. The device introduces a daily readiness score, a VO2 Max test, and an AI-powered insights tab in the redesigned Health app, plus audio intelligence features for environmental sound alerts and conversation tracking.
Apple introduced the iPhone Duo, its first foldable phone, at its Cupertino fall event alongside the iPhone 18 Pro and Pro Max. The titanium device features a 7.6-inch inner display and 5.4-inch outer screen, runs on the A20 Pro chip, uses Touch ID instead of Face ID, and starts at $1,999 for 256GB. Preorders open October 16 with a release date of October 23.
Apple debuted its first foldable phone, the iPhone Duo, at its Cupertino event, marking the first flagship product launched under new CEO John Ternus. The device uses a wide-format design rather than the narrow vertical slab seen in early foldables, allowing better video viewing when unfolded, and can also be used vertically like a smaller phone.
Apple unveiled the Watch Series 12 with a new 'Audio Intelligence' feature that listens to conversations, letting users rewind the last 15 seconds via Digital Crown tap or ask Siri for a summary afterward. The watch also gets a redesigned sensor platform with larger ECG electrodes and PPG photodiodes, plus a returning ceramic case option after several years' absence.
Apple has launched the iPhone Duo, its first foldable smartphone, featuring a 7.6-inch inner display and a 5.4-inch outer screen. The device uses grade 5 titanium construction, IP68 water resistance, and a Touch ID sensor built into the side button, with Apple Pencil support planned for later this year.