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Apple confirmed its next product launch event for September 9 at Apple Park in Cupertino, using the tagline 'Surprise and Shine.' The event is expected to introduce the iPhone 18 Pro and Pro Max, along with the Apple Watch Series 12, Apple Watch Ultra, and new smart home devices, though the standard iPhone 18 reportedly won't arrive until next year.
Apple has set a launch event for Sept. 9 at its Cupertino campus, inviting media with the tagline 'Surprise and shine.' The event is expected to unveil new iPhones and Apple Watches, including Apple's first foldable phone, alongside a fresh version of Siri built on large language model technology.
Ahead of Apple's September 9 fall event, CNET Group's family of publications—including CNET, Mashable, PCMag, Popular Science and ZDNET—is running a daily 'Apple a Day' series revisiting major moments in Apple's history, from the 2007 iPhone launch to the 2015 Apple Watch debut. The group is also hosting a 'Big Guessing Game' contest where participants can predict announcements for a chance to win an Apple Watch.
Ahead of Apple's September 9 fall event, the CNET Group of publications—including CNET, Lifehacker, Mashable, PCMag, Popular Science and ZDNET—is running a daily retrospective series revisiting major Apple milestones, from the 2007 iPhone launch to the 2015 debut of the Apple Watch. The outlets are also running a prediction contest, the Big Guessing Game, offering a new Apple Watch as a prize for correctly guessing what Apple will unveil.
CNET, Lifehacker, Mashable, PCMag, PopSci and ZDNET are jointly publishing a September-long series called 'Apple a Day,' revisiting decades of their own coverage of Apple milestones, from the 2005 Intel chip switch to the 2015 Apple Watch debut. The campaign coincides with Apple's upcoming September 9 event and includes a 'Big Guessing Game' contest offering a new Apple Watch as a prize.
Apple has officially invited media to a September 9 keynote at Apple Park, teased with the phrase 'Surprise and shine.' The event is widely expected to introduce Apple's first foldable iPhone alongside the iPhone 18 lineup, updated Apple Watch models and new AirPods.
Apple has scheduled its annual fall hardware event, where reports suggest the company will introduce its first foldable iPhone alongside the iPhone 18 Pro lineup. New Apple Watch and AirPods models are also expected to debut at the same showcase.
Ziff Davis' CNET Group is running a five-site trivia contest asking readers to predict details of Apple's upcoming fall event, including whether Tim Cook and John Ternus will appear together, whether smart glasses will be unveiled, and the price of a rumored foldable iPhone. The third round runs from Aug. 18 to Sept. 1, with entries open on each participating site, though each entrant can win only one Apple Watch in the September drawing.
Apple released a support page listing 50 ways users can adapt their devices as they age, organized into ten categories covering vision, hearing, mobility and cognition. The list draws mostly on existing accessibility settings, such as enlarging text, boosting contrast, and Sound Recognition, which can alert users to doorbells, alarms or appliance beeps. The release coincides with Apple's 50th anniversary and highlights features many customers may not know already exist.
Bloomberg's Mark Gurman reports Apple plans to release two new smartwatches this fall: the Apple Watch Series 12 and Apple Watch Ultra 4, both expected to feature faster processors and upgraded health and fitness tracking without a major design change. Rumors also suggest a possible return of ceramic casing options and hint that Touch ID fingerprint sensing could finally arrive on the wrist, based on leaked Apple code.
Apple's Certified Refurbished Store has restocked with notable deals this week, including M5 MacBook Pro units ranging from under $2,000 to nearly $9,000, and a 40mm Apple Watch SE 3 with GPS priced at $209. Each refurbished device carries Apple's standard one-year warranty, 14-day return policy, and eligibility for AppleCare, distinguishing it from third-party used gear.
A ZDNET reviewer who has used Apple Watch since its debut in 2015 switched to the revived Pebble Time 2, a stripped-down smartwatch with a 1.5-inch color e-paper display, stainless steel casing, heart rate and sleep tracking, and long battery life. The device lacks advanced features like cellular calling or extra sensors, but the reviewer found its simplicity and lack of constant notifications appealing amid a desire to be less digitally connected.