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Black Friday Cyber Monday

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Survey: 70% of US shoppers plan to buy during Black Friday, Cyber Monday

A new survey finds that 70% of Americans intend to make purchases during this year's Black Friday and Cyber Monday sales events. The report ties the trend to growing emphasis on bargain hunting as a core part of holiday shopping plans.

YouGov survey: AI holiday shopping use doubles to 34% but trust in autonomous buying stays low

A YouGov survey found that the share of US Black Friday and Cyber Monday shoppers planning to use AI tools this season has risen to 34%, up from 16% a year earlier. Despite that growth, 40% of US adults say they won't consider AI for holiday shopping, and most of those who do use it rely on it for product research rather than letting it complete purchases.

Amazon Prime Big Deal Days Includes Discounts on WIRED-Tested Mattresses and Bedding

Amazon's Prime Big Deal Days sale, running through October 7, includes markdowns on mattresses, sheets and sleep tech that WIRED has tested, including a Birch Luxe Natural Mattress discounted by $656 to $1,968. WIRED says it will continue tracking additional deals on beds and sleep gear throughout the sale period.

Amazon Launches October Prime Day with Major Deals Ahead of Holidays

Amazon has begun its Prime Big Deal Days event, offering a wide range of discounts in anticipation of the holiday shopping season. The event is positioned as a lead-up to Black Friday and Cyber Monday, featuring numerous deals across various product categories.

Amazon rolls out early discounts ahead of October Prime Big Deal Day

Amazon has begun offering discounts on its own devices and other popular products in advance of its October Prime Big Deal Day sale, which runs from 3AM ET October 6th through 3AM ET October 8th. The Verge says it will keep updating its roundup of deals as more become available before the event officially starts.

Amazon's Prime Big Deal Days set for October 6-7, early discounts already live

Amazon has confirmed its second major sale event of the year, Prime Big Deal Days, will run October 6-7, though discounts on tech and home products are already appearing ahead of the official start. Highlighted deals include the Google Pixel 10a, WIRED's top pick for Android phone, priced at $424, down from $499.