Analysts and consumer advocates say Black Friday deals this year will be weaker than usual, particularly for memory-heavy devices like laptops, tablets and gaming consoles, as global supply pressures push prices higher. Amazon has already raised prices on its Kindles, tablets and Echo speakers ahead of its holiday sales. Products that rely less on RAM, such as robot vacuums and headphones, are expected to see more typical discounts.
wired.com
· 2026-11-13
Walmart has opened its early Black Friday sale for 2026, with Walmart+ subscribers getting first access to select discounts while supplies last. Highlighted offers include a 40% markdown on the Ecoflow River 2 Pro portable power station, cutting its price from $549 to $329. Walmart+ membership, which includes free delivery, shipping and streaming perks, is available via a $1, 30-day trial before reverting to $13 monthly or $98 annually.
wired.com
· 2026-11-12
WIRED has compiled a list of early Black Friday discounts on previously reviewed gear, including a budget gaming headset, a heavy-duty handheld car vacuum, and a budget Wi-Fi router. All featured deals bring prices to $100 or below, and WIRED says it will keep updating the list ahead of the main Black Friday and Cyber Monday sales.
wired.com
· 2026-11-11
WIRED has published an updated roundup of early Black Friday and Cyber Monday mattress deals, highlighting discounts on brands it has previously tested, including Helix, Birch, Tempur-Pedic, Sleep Number, Restnature and Bedgear. Helix is offering 20 percent off sitewide with a promo code, plus steeper discounts on specific Luxe and Elite models, while Birch's Luxe Natural mattress is listed at 25 percent off.
wired.com
· 2026-11-06
WIRED reports early Black Friday discounts on mattress brands it has tested, including Helix and Birch. Helix is offering 20 percent off sitewide with a promo code, plus up to 25 percent off its Luxe line and 30 percent off its Elite line, while Birch has a 25 percent discount on its Luxe Natural mattress. The Helix codes are valid through November 29.
wired.com
· 2026-10-30
WIRED's Reviews team has begun publishing early Black Friday 2026 deal coverage, tracking price drops on gadgets its reviewers have personally tested and recommend. Among the highlighted discounts is Apple's AirTag, currently listed at one of its lowest prices seen, though WIRED notes this price point recurs fairly often.
wired.com
· 2026-10-27
A new survey finds that 70% of Americans intend to make purchases during this year's Black Friday and Cyber Monday sales events. The report ties the trend to growing emphasis on bargain hunting as a core part of holiday shopping plans.
fastcompany.com
· 2026-10-14
A YouGov survey found that the share of US Black Friday and Cyber Monday shoppers planning to use AI tools this season has risen to 34%, up from 16% a year earlier. Despite that growth, 40% of US adults say they won't consider AI for holiday shopping, and most of those who do use it rely on it for product research rather than letting it complete purchases.
cnet.com
· 2026-10-09
Amazon's Prime Big Deal Days sale, running through October 7, includes markdowns on mattresses, sheets and sleep tech that WIRED has tested, including a Birch Luxe Natural Mattress discounted by $656 to $1,968. WIRED says it will continue tracking additional deals on beds and sleep gear throughout the sale period.
wired.com
· 2026-10-06
Amazon has begun its Prime Big Deal Days event, offering a wide range of discounts in anticipation of the holiday shopping season. The event is positioned as a lead-up to Black Friday and Cyber Monday, featuring numerous deals across various product categories.
theverge.com
· 2026-10-06
Amazon has begun offering discounts on its own devices and other popular products in advance of its October Prime Big Deal Day sale, which runs from 3AM ET October 6th through 3AM ET October 8th. The Verge says it will keep updating its roundup of deals as more become available before the event officially starts.
theverge.com
· 2026-09-29
Amazon has confirmed its second major sale event of the year, Prime Big Deal Days, will run October 6-7, though discounts on tech and home products are already appearing ahead of the official start. Highlighted deals include the Google Pixel 10a, WIRED's top pick for Android phone, priced at $424, down from $499.
wired.com
· 2026-09-19
GoKawiil