The iPhone’s ‘boring’ era officially ends next week
Apple launches new flagship iPhones every year with a variety of upgrades. But after years of relatively stagnant innovation on the design front, the iPhone 17 launch will kick off several years of exciting new innovations that put an end to the recent ‘boring’ iPhone era. iPhone design innovation has long been stagnant, but that era is over If you’ve followed Apple long enough, you likely remember the days when new iPhone announcements came with a lot more optimism and excitement. But more r