Microsoft should change its Copilot advertising, says watchdog
is a senior editor and author of Notepad , who has been covering all things Microsoft, PC, and tech for over 20 years. Microsoft’s Copilot advertising has been criticized by an industry watchdog for its productivity claims and confusing use of Copilot branding. The Better Business Bureau’s National Advertising Division (NAD) has reviewed Microsoft’s Copilot advertising, and recommended that the software giant discontinues or modifies productivity claims about Microsoft 365 Copilot and more clea