Apple's latest product event introduced hardware like the Apple Watch Series 12, Apple Watch Ultra 4, AirPods 5, iPhone 18 Pro models, and the foldable iPhone Duo, but not everything ships immediately. While the Watch and AirPods models arrive September 18 alongside the iPhone 18 Pro, the iPhone Duo won't ship until October 23, and several Apple Intelligence features—including expanded Siri AI language support—won't roll out until later in 2026.
Apple confirmed that not all products and features unveiled at its latest event will ship simultaneously. The Apple Watch Series 12, Watch Ultra 4 and AirPods 5 arrive Sept. 18, followed by the iPhone 18 Pro models on the same date, while the foldable iPhone Duo won't ship until Oct. 23. Software updates including iOS 27 land Sept. 14, but Siri AI remains a beta feature rolling out gradually, first in English, then in French, Japanese, Korean, Portuguese and Spanish by October.
watchOS 27 introduces a single new watch face called Siri Modular, available on both Apple Watch Series and Ultra models, though the Ultra version offers extra customization like bezel options. The face includes a top line complication, centered time, a wide complication, and three circular complications, with three clock-height styles and multiple color and font choices. The feature is included in today's release candidate build of watchOS 27.
At its latest hardware event, Apple unveiled new Apple Watch capabilities including Audio Intelligence, Live Rewind, and Siri Recap, which use on-device AI to detect ambient sounds and transcribe spoken conversations. The features combine accessibility benefits, like alerting deaf or hard-of-hearing users to sirens or crying babies, with more invasive capabilities like live transcription of nearby speech.
Apple's 'Surprise and Shine' event introduced the company's first foldable phone, the iPhone Duo, marking a major shift in its product lineup. The event also featured the Apple Watch Series 12, Apple Watch Ultra 4 with unchanged pricing, AirPods 5 with upgraded noise-canceling, and iPhone 18 Pro and Pro Max models in four colors. The 81-minute presentation is available for replay on Apple's website and YouTube, and marked new CEO John Ternus's first major public event.
Apple's fall event, its first under new CEO John Ternus, introduced the company's first foldable device, the iPhone Duo, alongside the iPhone 18 Pro and Pro Max and new AirPods. The Duo has a 7.6-inch inner display with an under-display camera, a 5.4-inch outer screen, and dual 48-megapixel cameras, starting at $1,999 with pre-orders opening October 16 and availability October 23. The 18 Pro models keep last year's design but gain a 48-megapixel main camera with a variable six-blade aperture and expanded manual photo controls.
Apple released a paper explaining how Audio Intelligence works on the new Apple Watch Series 12 and Ultra 4, covering Sound Recognition, Music Recognition with Shazam, Live Rewind, and Siri Recap. The company emphasized that all four features are opt-in, with Live Rewind and Siri Recap arriving in beta later this year with English support.
At its annual hardware event, Apple unveiled three new iPhones—including a foldable model—alongside updated Apple Watches and AirPods. The company positioned these devices less as standalone gadgets and more as platforms designed to deliver personal AI experiences.
Apple unveiled its debut foldable device, the iPhone Duo, starting at $1,999 for 256GB, alongside the iPhone 18 Pro lineup, updated Apple Watches, new AirPods, and Siri-powered software features. This was the first product event led by John Ternus, who recently succeeded Tim Cook as CEO after 15 years. No base iPhone 18, Vision Pro, iPad, or Mac announcements were made at the event.
Apple's new Watch Series 12 and Ultra 4 include four opt-in 'audio intelligence' tools—sound and music recognition, conversation recap, and a 'Live Rewind' feature that transcribes the last 15 seconds of ambient speech. Apple says these features rely on the microphone but don't record or store raw audio, processing most data locally via a new secure chip component called the Secure Exclave, with any cloud processing handled through Apple's Private Cloud Compute system.
Apple unveiled Siri Recap, a new Apple Watch feature that uses ambient listening and Apple Intelligence to generate titles, summaries and key points from conversations, viewable in the Siri app. The Watch event also introduced Shazam song identification, alerts for loud sounds like sirens or crying babies, and Live Rewind, which replays the last 15 seconds of audio via the digital crown.
Apple's Series 12 Watch, running the new S11 chip, introduces Audio Intelligence, a suite of microphone-based features including sound recognition, Live Rewind, Siri Recap and Shazam integration. The tools let wearers replay the last 15 seconds of speech, get automatic conversation summaries, and receive alerts for sounds like alarms or crying babies, even without an iPhone nearby.
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