Apple's upcoming 'Surprise and Shine' event is expected to introduce three new iPhones, including its first foldable device, rumored to be called the iPhone Ultra, priced between $2,000 and $2,500. The lineup will also include the iPhone 18 Pro and Pro Max, both reportedly powered by a new A20 Pro chip, with the standard iPhone 18 and iPhone Air held back for a later announcement. This will be the first major product event overseen by Apple's new hardware engineering chief turned CEO, John Ternus.
entrepreneur.com
· 2026-09-08
Apple is expected to debut its long-awaited foldable iPhone, reportedly dubbed the 'iPhone Ultra,' at its September 9 launch event, more than five years after Samsung entered the foldable market. Early testers reportedly describe a premium-feeling device with a 5.5-inch cover screen that unfolds to a 7.8-inch iPad-like display, though it's said to skip a telephoto camera and could cost over $2,000. The event also marks a leadership shift, with John Ternus taking over as CEO from Tim Cook, alongside expected updates to AirPods, HomePods, and the standard iPhone 18 lineup.
techcrunch.com
· 2026-09-07
Contrary to a recent report claiming new hardware chief John Ternus scrapped Apple's foldable Mac/iPad hybrid project, the device concept appears to still be in development, though likely years from release. The analysis suggests Apple's software convergence—like iPhone mirroring and cross-platform apps—has already addressed much of the original rationale for such a device.
9to5mac.com
· 2026-09-07
Apple will hold its annual September product event on September 9 at 10 am Pacific, streamed via its website, YouTube, and Apple TV. It marks the first such event since Tim Cook stepped down as CEO, with John Ternus now leading the company. Leaks point to Pro-level iPhones, updated Apple Watches, and possibly Apple's first foldable phone.
wired.com
· 2026-09-07
Bloomberg's Mark Gurman reports Phil Schiller is leaving his role leading the App Store, becoming an Apple Fellow on unspecified projects. While Schiller cited wanting more time for family and philanthropy, Gurman says he also grew wary of plans by CEO John Ternus and services chief Eddy Cue to boost App Store margins and recurring revenue.
techcrunch.com
· 2026-09-06
The Financial Times published a new profile of John Ternus, who this week became Apple's CEO as Tim Cook shifted to Executive Chair. The piece includes commentary from Corning CEO Wendell Weeks, who has worked with Ternus since early iPad development, and notes Apple marked the transition with a party at Apple Park featuring Zane Lowe DJing.
9to5mac.com
· 2026-09-04
Tim Cook has stepped down as Apple's CEO this week, with former hardware chief John Ternus taking over. Ternus's first internal memo referenced a major product launch happening within days, meaning he inherits a high-stakes iPhone event almost immediately. Cook remains at the company as Executive Chairman, shifting his focus toward external policy relationships.
techcrunch.com
· 2026-09-04
Apple is preparing for its 'Surprise and shine' event on September 9, where new leadership under recently installed CEO John Ternus is expected to introduce a foldable iPhone that could carry a price roughly double that of standard models. The event will also likely feature updates to the Apple Watch and AirPods lineup, according to CNET, which plans to cover the announcement live from Apple Park.
cnet.com
· 2026-09-04
Apple's hardware engineering leader John Ternus is emerging as a frontrunner to eventually succeed Tim Cook as CEO. Unlike speculation that Apple's next leader would need to pioneer a device beyond the smartphone, reports suggest Ternus may simply continue steering the iPhone business that remains Apple's core product.
fastcompany.com
· 2026-09-04
On this week's 9to5Mac Happy Hour, hosts Benjamin Mayo and Chance Miller discuss John Ternus's initial days leading Apple and speculate on Tim Cook's continued involvement. They also cover last-minute rumors ahead of the iPhone event, including possible Apple Watch Series 12 health features, and note that Apple TV subscription pricing has risen for the second consecutive year.
9to5mac.com
· 2026-09-03
John Ternus, who succeeded Tim Cook as Apple's chief executive, posted a simple 'hello' on X to mark the transition. The reply section quickly filled with users pitching hardware ideas and design changes, reflecting Ternus's background leading Apple's engineering teams.
fastcompany.com
· 2026-09-03
Apple's SEC filing reveals incoming CEO John Ternus will receive an annual compensation package worth $58 million, split between a $3 million base salary and $55 million in stock awards starting fiscal 2027. Tim Cook, moving into the newly created executive chairman role, will earn a $47 million package with a $2 million salary and $45 million in equity, split evenly between performance-based and time-based shares.
9to5mac.com
· 2026-09-01
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